Author
Cathy Lada, CAE
Cathy Lada, D.Sc., AAiP, CAE, is the founder of Lada Consulting. She helps associations adopt AI, build learning programs, and tell a clearer story.
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Beyond Registrations: Five Ways To Measure Training Impact
When your board asks how the education program did last year, what number do you reach for first?…
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Marketing / CommunicationsArticleOver 2 years old
How Association Marketing Pros Can Help Ensure Diverse Vendors and Accessible Content
ASAE’s Marketing Professionals Advisory Council (MPAC) conducted a survey in April 2022 to better understand of how associations…
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Marketing / CommunicationsArticleOver 2 years old
The Current Landscape of DEI Practices in Marketing
Numerous articles have been published over the last few years on DEI practices in the association space, but…
