Author
Corey Murray
Corey Murray is a contributor to Associations Now.
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LearningArticleOver 5 years old
Language Trade Group Teams With EU on Translation Tech
A global language industry trade association has partnered with the EU to promote several new language acquisition programs.…
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GovernanceArticleOver 5 years old
Four States Put Up So Parks Don’t Stay Shut Up
Governors in at least four states have reached deals to reopen their national parks and monuments. But there’s…
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Marketing / CommunicationsArticleOver 5 years old
Visitors Bureaus and Businesses Feel the Shutdown’s Sting
The effects of the government shutdown are on full display from coast to coast. But few organizations have…
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AdvocacyArticleOver 5 years old
Boating Industries Team Up to Tackle Trans-Atlantic Trade
Buoyed by expanded trade talks, U.S. and European boating associations have partnered to reduce the regulatory costs and…
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AdvocacyArticleOver 5 years old
Matchmaker: Website Connects Nonprofits With Free Tech Talent
New website helps companies give back by offering free technology services to charities and other organizations in support…
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AdvocacyArticleOver 5 years old
Indictment Says Cyberhackers Targeted Associations, Government Agencies
Thirteen members of an international actiivist cyberhacking ring have been indicted in federal court in connection with an…
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Marketing / CommunicationsArticleOver 5 years old
Sticky Messaging: Study Shows the Growth of Content Marketing
A new survey from the nonprofit Content Marketing Institute finds that 73 percent of business-to-business marketers are producing…
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AdvocacyArticleOver 5 years old
Business Associations Lobby Congress to End Shutdown
Associations with strong Republican Party ties have had it with the toll the federal government shutdown is taking…
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Marketing / CommunicationsArticleOver 5 years old
When Function Trumps Form
Get better results when launching your next website or content program. Plus: How to write emails your members…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: How to Communicate Better With Instagram
Inject some personality—and some fun—into your member outreach campaigns with Instagram. Plus: look for these red flags when…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Marketing Tips From The Rolling Stones
What the Rolling Stones can teach us about marketing success. Also: How to measure member satisfaction.
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Invest in New Technologies That Matter
How to evaluate new technologies. Also: Is your organization losing its creative inspiration?
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Breaking Bad’s Chemical Connection
One association's link to the hit AMC series, which ends its run this weekend. Also: celebrating Google's 15th…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Don’t Get Stung By Bad Data. Get Clean Data
How scrubbing your database can save you money. Also: why you shouldn't be afraid to demolish struggling programs.
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OperationsArticleOver 5 years old
Lunchtime Links: Tech Tools To Help You Work Smarter
A new app provides improved access to Office productivity tools in the web browser. Also: Is your association…
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Marketing / CommunicationsArticleOver 5 years old
Wearable Messaging: Associations Need More Walking Billboards
Don't overlook the power of wearable messaging. Also: how to create contagious content.
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Marketing / CommunicationsArticleOver 5 years old
Merritt Wever: Make Your Big Moment Count
What last night's Emmy Awards can teach us about cracking under pressure. Also: lessons in design from Apple's…
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Ads Coming to Pinterest
The conscientious approach to online advertising. Also: when good social traffic is actually bad for your association.
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Big Data vs. Smart Data
Using data to create a better customer experience. Also: why organizations struggle with human connection.
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LearningArticleOver 5 years old
Lunchtime Links: When Gut Instinct Fails
Nobel Laureate Daniel Kahneman on the pitfalls of uninformed decision-making. Also: side-stepping traps that could destroy your association's…
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Marketing / CommunicationsArticleOver 5 years old
Chipotle’s Nontraditional Advertising: The Most Beautiful Ad Ever?
The power and freedom of nontraditional advertising campaigns. Also: how to boost the appeal of your fundraising efforts.
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Organizational StrategyArticleOver 5 years old
Lunchtime Links: When to Change Your Association’s Name
When your name no longer reflects the the needs of its members. Also: why it's important to be…
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Organizational StrategyArticleOver 5 years old
Incremental Change: What Corporations Can Learn From Associations
Why too much incremental change leads to disappointment. Also: how to create membership value that matters.
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: Tina Brown Makes Her Next Big Move
The Daily Beast editor leaves the company to focus on live events. Also: Engaging event attendees in creative…
