Author
Derrick Perkins
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Marketing / CommunicationsArticleOver 5 years old
Beware Hashtag Hijacking
Contributed by Derrick Perkins ·
Social media has given associations the power to interact with thousands of members and potential members, but that…
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Marketing / CommunicationsArticleOver 5 years old
Tech Memo: The Dangers of Hashtag Hijacking
Derrick Perkins ·
Don’t let your social campaigns get taken hostage.
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AdvocacyArticleOver 5 years old
Concussion Awareness Video Released As NFL Season Kicks Off
Derrick Perkins ·
The American Academy of Neurology is working with the NFL Players Association to educate the league’s athletes on…
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National Insurance Crime Bureau Tackles Flood-Damaged Vehicles
Derrick Perkins ·
Last month’s flooding in Louisiana damaged thousands of cars. The National Insurance Crime Bureau wants to ensure none…
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Career DevelopmentArticleOver 5 years old
Group’s New Industry Women’s Council Offers Opportunities
Derrick Perkins ·
The Electronic Retailing Association’s new Industry Women’s Council will give women members increased networking opportunities while bolstering recruitment…
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Executive LeadershipArticleOver 5 years old
Honesty Is the Best Policy in the Workplace
Contributed by Derrick Perkins ·
Creating an open, honest, and transparent office culture is imperative for organizational success, experts say. Getting there, however,…
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National Electrical Manufacturers Association’s Safety Guidelines
Derrick Perkins ·
Natural disasters have struck the U.S. frequently in recent years, leaving devastation in their wake. The National Electrical…
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Marketing / CommunicationsArticleOver 5 years old
Cat Groups Join Forces to Promote Feline Health
Derrick Perkins ·
Dog owners are much more likely to take their furry friends to the veterinarian than cat owners. A…
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MembershipArticleOver 5 years old
Aluminum Association Forges New Membership Model
Derrick Perkins ·
The voice of the aluminum industry will now accept individuals as members. Aluminum Association executives hope the structure…
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GovernanceArticleOver 5 years old
The Positives of an Outsider Perspective on the Board
Contributed by Derrick Perkins ·
Bringing an outsider onto your board provides a fresh perspective, one that the American Academy of Orthopaedic Surgeons…
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GovernanceArticleOver 5 years old
Nonprofits Get New Guidelines for Presenting Financials
Derrick Perkins ·
More than two decades after issuing rules and regulations for nonprofits on how to present and share their…
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AdvocacyArticleOver 5 years old
Mixed Martial Arts Fighters Grapple With Players’ Association
Derrick Perkins ·
Key figures in the sports world want the increasingly popular mixed martial arts fighters to unionize. Launching the…
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LearningArticleOver 5 years old
Colorado Produce Group Lends Growers a Helping Hand
Derrick Perkins ·
The Colorado Fruit and Vegetable Growers Association saw the bind new federal regulations were putting its members in…
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Meetings / EventsArticleOver 5 years old
West Coast Credit Union Groups See Strength in Numbers
Derrick Perkins ·
After collaborating on a networking event, credit union associations in the Pacific Northwest realized there was growth opportunity…
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AdvocacyArticleOver 5 years old
Internet Association Adds Chief Economist
Derrick Perkins ·
Following its members’ lead, the Internet Association opted to bring on a chief economist. The new executive will…
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Career DevelopmentArticleOver 5 years old
New Hotel Executives Group Looks to Appeal to Broader Membership
Derrick Perkins ·
After launching the International Association of Hotel General Managers earlier this year, staff saw a surge in interest…
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LearningArticleOver 5 years old
Brewers Association Pours Investment Into Better Beer Quality
Derrick Perkins ·
Brewers take pride in the quality of their beer. That’s why the Brewers Association is sinking its largest-ever…
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AdvocacyArticleOver 5 years old
Could Reduced DC Metro Service Derail Business?
Derrick Perkins ·
The general manager of the District’s subway system wants to permanently shorten its hours. Restaurant and hotel associations…
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Conscious InclusionArticleOver 5 years old
Venture Capital Group: Diversity and Inclusion Strategy Works
Derrick Perkins ·
After making diversity and inclusion a priority in 2014, the National Venture Capital Association formed a task force…
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AdvocacyArticleOver 5 years old
Australian Footballers Square Off Against Stigma Around Mental Illness
Derrick Perkins ·
Athletes, coaches, and researchers Down Under are teaming up to launch an online initiative to encourage men to…
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Meetings / EventsArticleOver 5 years old
Lessons From Melania Trump’s Plagiarism Mistake
Derrick Perkins ·
Turn Melania Trump's learning moment into your own: There are a few simple steps associations can take to…
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Marketing / CommunicationsArticleOver 5 years old
Violence Prompts Foreign Capitals to Warn About U.S. Travel
Derrick Perkins ·
Business travel insiders are not yet worried, but they say factoring in and preparing for risk while overseas…
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AdvocacyArticleOver 5 years old
Florida Police Chiefs Campaign Takes on “Rape Culture”
Derrick Perkins ·
The Tampa Bay Area Chiefs of Police Association decided it was time to confront the pervasive problem of…
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Career DevelopmentArticleOver 5 years old
Tech Summit Helps Players Plan for Career After the NBA
Derrick Perkins ·
The NBA Players Association is joining forces with tech moguls to help past and present basketball stars prepare…