Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: The Great Aggregation Debate
A debate between two of the most prominent bloggers on the internet offers some important lessons for those…
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Marketing / CommunicationsArticleOver 5 years old
Apple Watch Apps: Don’t Start Building, But …
The Apple Watch is just days away from hitting a handful of select wrists, and some developers are…
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AdvocacyArticleOver 5 years old
Cannabis Association to Tommy Chong: Sorry, it’s Not Personal
While the comedian and entrepreneur has gained a reputation as a prominent legalization advocate, the National Cannabis Industry…
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MembershipArticleOver 5 years old
Mediocre Golf Association: Tournaments for the Rest of Us
An association parodying the PGA has managed to get a burst of momentum by holding tournaments for players…
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Electronics Group Works to Stop Forced Labor in Supply Chain
The Electronic Industry Citizenship Coalition, which represents tech corporations around the world, says that its members will work…
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Business DevelopmentArticleOver 5 years old
U.S. Tennis Association Breaks Ground on “American Home for Tennis”
In a move that could prove to be a surge to Orlando's economy, as well as to the…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: The Metrics That Matter Most
The four metrics you should be tracking in your new online community. Also: what Edward Snowden says about…
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Marketing / CommunicationsArticleOver 5 years old
TSA Boosts Marketing for Pre-Check but Pulls In the Reins
The Transportation Security Administration's expedited security program, which allows trusted passengers to clear checkpoints with limited inconvenience, is…
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MembershipArticleOver 5 years old
Snack Food Group’s Crackerjack New Strategy: Reaching Across Aisles
As part of a rebranding plan, the Snack Food Association is focusing on companies making healthier fare and…
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Marketing / CommunicationsArticleOver 5 years old
Ad Watchdog to DirecTV: Pull Your Rob Lowe Ads
In a complaint, Comcast argued that DirecTV’s popular (but creepy) ads featuring Rob Lowe were inaccurate and unfair—and…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Is the One-Minute Phone Charge on the Way?
A Stanford University innovation holds a pretty bright future for smartphone batteries—one with a lot less charging required—if…
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Meetings / EventsArticleOver 5 years old
Inspector General: Labor Department’s Conference Reporting Inadequate
A new report from the inspector general noted that the Labor Department has struggled to properly disclose its…
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AdvocacyArticleOver 5 years old
Boating Group: Help Us Build a Better Life Jacket
The boating enthusiasts group BoatUS, teaming with two manufacturers groups, is in the midst of holding a design…
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Organizational StrategyArticleOver 5 years old
Tuesday Buzz: A Push for Responsive Work Environments
One of the minds behind Yammer follows up the launch of that company by starting his own business-minded…
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Organizational StrategyArticleOver 5 years old
Microsoft at 40: It’s Always Possible to Change Your Tune
Microsoft has spent the past year shaking off many perceptions about its products and corporate structure—particularly the company's…
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AdvocacyArticleOver 5 years old
Retail Group: Delay Launch of Upgraded Payment Systems
With the retail industry under the gun to upgrade its retail systems, a recent letter by the Food…
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AdvocacyArticleOver 5 years old
Boy Scouts’ LGBT Policy Challenged by New York Chapter
The Greater New York Councils of the Boy Scouts of America this week hired Pascal Tessier, one of…
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Meetings / EventsArticleOver 5 years old
Report: Las Vegas Tradeshows Remain Country’s Largest
A new study from the Trade Show News Network puts two Las Vegas-based expos—CONEXPO-CON/AGG and the Consumer Electronics…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Happy Birthday, Apple iPad
Five years ago, the tech device that redefined what it meant to use a computer got its start—and…
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AdvocacyArticleOver 5 years old
Could “Safe Phone Zones” Help Stop Distracted Driving?
The Governors Highway Safety Association has given a thumbs-up to moves by Illinois and other states to create…
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Conscious InclusionArticleOver 5 years old
MLBPA Eyes Giving Baseball Teams Spanish Interpreters
With the growing influence of Spanish-speaking Major League Baseball players, the MLB Players Association is working with the…
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MembershipArticleOver 5 years old
Thursday Buzz: Make Your Newsletters More Relevant
The audience comes first when it comes to your newsletters. Are you taking that to heart? Also: The…
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Organizational StrategyArticleOver 5 years old
Bright Ideas: Solar Industry Group Courts Energy Grid Innovation
With a blank canvas as its defining metaphor, the Solar Electric Power Association’s 51st State Initiative has drawn…
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Marketing / CommunicationsArticleOver 5 years old
Why the Brewers Association Hired an Executive Chef
In an effort to expand the reach of beer in the culinary world, the association has announced its…
