Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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AdvocacyArticleOver 5 years old
Anti-Tariff Coalitions Join Forces With Wide-Scale Campaign
Tariffs Hurt the Heartland will bring together more than 80 trade associations and two separate coalitions opposed to…
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Organizational StrategyArticleOver 5 years old
Hospital Association Aims to Use Big Data to Spot Bigger Trends
The New Jersey Hospital Association is launching a new program, CHART, to utilize big data in hopes of…
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Meetings / EventsArticleOver 5 years old
New Tech Tool Uses Social Media to Improve Emergency Response at Events
Researchers at Purdue University have created a new real-time social analytics tool that police departments and other first…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Targeted Event Sign-Ups
How a little Facebook retargeting could supercharge your event sign-ups. Also: The chatter behind the chatter at Content…
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AdvocacyArticleOver 5 years old
Organic Group Turns Checkoff Failure Into Opportunity
The Organic Trade Association, which had tried and failed to get the federal government to back a checkoff…
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Tennis Organizations Pledge Rule Review After U.S. Open Controversy
The U.S. Tennis Association and other major tennis groups said that a championship match between Serena Williams and…
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Marketing / CommunicationsArticleOver 5 years old
4 Ways to Re-Embrace SEO in Your Marketing Strategy
With the negative press and declining fortunes of social media suggesting that another path is needed for content…
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OperationsArticleOver 5 years old
Study: More Nonprofits Moving Into New Spaces
A new survey by the real estate firm CBRE found that a desire to have a better space…
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AdvocacyArticleOver 5 years old
Hotel Industry Puts United Front Around Security
Responding to recent violent incidents and sexual harassment concerns, members of the American Hotel and Lodging Association announced…
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FundraisingArticleOver 5 years old
Fundraising’s Big Conundrum: First-Time Donors Don’t Repeat
Recent research from the Fundraising Effectiveness Project finds that less than half of all donors to a given…
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AdvocacyArticleOver 5 years old
Fraternity Association Takes Hard Line Against Hard Liquor
Aiming to put an end to alcohol-related frat-house tragedies that have made headlines nationwide, the North-American Interfraternity Conference…
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Marketing / CommunicationsArticleOver 5 years old
After-School Association’s Ambassador Program Puts Power Behind Play
The National AfterSchool Association will collaborate with The Genius of Play, a Toy Association-backed nonprofit, on a new…
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Marketing / CommunicationsArticleOver 5 years old
The “Creepy” Factor: When Personalization Goes Too Far
Recent research suggests that consumers are becoming more concerned about the “creepy” aspects of personalization—even though evidence is…
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FundraisingArticleOver 5 years old
Superintendents, DonorsChoose.org Collaborate on Best Practices
The popular nonprofit crowdfunding platform DonorsChoose.org, which helps teachers pay for supplies in their classrooms, worked with the…
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Career DevelopmentArticleOver 5 years old
New Program for Budding Filmmakers Has Golden Globe Pedigree
In a collaboration with Film Independent, the Hollywood Foreign Press Association will bring filmmakers from two prominent film…
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Marketing / CommunicationsArticleOver 5 years old
Greeting Card Association’s New Campaign Gets Postmarked
The association’s Thinking of You Week, taking place in the U.S. for the first time later this month,…
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A Fresh Concern About Open-Source Software
While there is definite value when it comes to using open-source software, a couple of recent incidents highlight…
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LearningArticleOver 5 years old
Community Brands Study: New Members Want More Learning Opportunities
A new report from the software provider Community Brands suggests that most association members are joining because of…
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LearningArticleOver 5 years old
Report: Hidden Health Benefits of an Open Office
A recent analysis of federal employees found that workers in open-office environments were more physically active than their…
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AdvocacyArticleOver 5 years old
Pushback on California Privacy Law Picks Up
California’s new data privacy law, in the mold of Europe’s GDPR, is leading the tech and advertising industries…
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Marketing / CommunicationsArticleOver 5 years old
A Changing of the Apple Guard: Gala’s in, Red Delicious Is Out
New projections from the U.S. Apple Association find that the Red Delicious Apple is losing momentum among U.S.…
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Marketing / CommunicationsArticleOver 5 years old
Plan for the News Cycle: The Benefits of Resource Pages
It’s not always possible to react quickly to a big news story, but planning ahead through the use…
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Marketing / CommunicationsArticleOver 5 years old
Survey: Email Annoys Us But Keeps Us Engaged
A new study from Adobe finds that email engagement is holding steady, but a variety of email-related annoyances…
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AdvocacyArticleOver 5 years old
Associations Say Renegotiated NAFTA Needs All of North America
As word of a tentative new trade pact between the U.S. and Mexico surfaced Monday, several associations urged…
