Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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AdvocacyArticleOver 5 years old
Soybean Association Puts a Face On Tariffs’ Impact
Ernie Smith ·
As new tariffs set by the Trump administration take effect, the American Soybean Association is hoping to highlight…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Freshen Up Your Email Lists
Ernie Smith ·
A nonprofit marketer makes the case that keeping email subscribers engaged is just as important as blocking spam.…
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AdvocacyArticleOver 5 years old
Transgender Health Benefits Expand—at Starbucks and Beyond
Ernie Smith ·
Starbucks recently announced a plan to pay for a number of medical procedures for transgender employees that would…
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Marketing / CommunicationsArticleOver 5 years old
Email Marketing and the Problem of Too Much Choice
Ernie Smith ·
The good news is that there are so many email marketing providers out there that you could probably…
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AdvocacyArticleOver 5 years old
Fireworks Industry, Seeing Major Growth, Stays Focused on Safety
Ernie Smith ·
As the fireworks industry experiences a big growth spurt, the American Pyrotechnics Association is reinforcing its safety message…
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Marketing / CommunicationsArticleOver 5 years old
National Hot Dog Month: Fun Facts About Hot Dogs
Ernie Smith ·
In honor of July’s status as National Hot Dog Month, and just in time for the fourth of…
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Marketing / CommunicationsArticleOver 5 years old
Safety Equipment Group Teams With OSHA
Ernie Smith ·
The International Safety Equipment Association is kicking off a two-year alliance with the Occupational Safety and Health Administration…
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AdvocacyArticleOver 5 years old
California Fast-Tracks Data Privacy Legislation Into Law
Ernie Smith ·
A month after GDPR took effect, the state passed the country’s strongest data protection rules this week in…
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Organizational StrategyArticleOver 5 years old
Survey: The Benefits of a Good Vacation Can Fade Fast
Ernie Smith ·
Time away from the office has diminishing returns if employees come back to an aggressive workload and a…
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Orlando Airport Turns Switch on Face-Scanning Tech for Travelers
Ernie Smith ·
Recently, Orlando International Airport became the first in the country to require that all international passengers use biometric…
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AdvocacyArticleOver 5 years old
Immigration Judges Association Says More Judges Needed to Clear Case Backlog
Ernie Smith ·
The National Association of Immigration Judges is calling for the addition of more judges to tackle a massive…
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FundraisingArticleOver 5 years old
Tax Law Could Have Charitable Ripple Effects on Tax Returns
Ernie Smith ·
A new study from the American Enterprise Institute suggests that more Americans will choose the standard deduction on…
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Career DevelopmentArticleOver 5 years old
Need a Smart IT Hire? Look to Open Source
Ernie Smith ·
Even if your association’s main stack isn’t based on open-source software, you should still know the language. A…
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Meetings / EventsArticleOver 5 years old
Play Ball: Mayors Give Leg Up to Baseball Campaign
Ernie Smith ·
Thanks to a collaboration with the United States Conference of Mayors, more than 300 mayors in all 50…
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FundraisingArticleOver 5 years old
AARP, Turning 60, Makes Big Investment in Dementia Research
Ernie Smith ·
The association for retired persons characterizes the battle against dementia, including Alzheimer’s, as one of the biggest issues…
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Business DevelopmentArticleOver 5 years old
Car Manufacturers, Smartphone Makers Ready Digital Key Tech
Ernie Smith ·
The Car Connectivity Consortium helped bring together a variety of stakeholders to produce a Digital Key protocol that…
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Marketing / CommunicationsArticleOver 5 years old
Marketing Lessons from Adidas’ Official World Cup Ball
Ernie Smith ·
Every four years, Adidas produces a new ball for the World Cup, an effective attention grab for the…
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MembershipArticleOver 5 years old
Facebook Tests Paid Subscriptions for Groups
Ernie Smith ·
Facebook, which has a robust network of private groups on its platform, is piloting a program that will…
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MembershipArticleOver 5 years old
The Associations That Got Us to 10 Million Patents
Ernie Smith ·
The U.S. Patent and Trademark Office hit a major milestone recently, and it couldn’t have gotten there without…
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Marketing / CommunicationsArticleOver 5 years old
Survey: Social Media Creates Trust Issues—and Brands Might Be Caught in the Middle
Ernie Smith ·
A new report from Edelman finds that trust issues are so significant for consumers that many have quit…
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OperationsArticleOver 5 years old
Survey: Business Travel Ahead of Other Industries on Payment Tech
Ernie Smith ·
The Global Business Travel Association reports in a new survey that many business travelers are using one or…
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AdvocacyArticleOver 5 years old
Associations Condemn Child-Separation Policy
Ernie Smith ·
Associations across a wide spectrum of sectors—from mental health to business and manufacturing, along with ASAE—have joined a…
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Organizational StrategyArticleOver 5 years old
Commitment Issues: When a Vendor Seemingly Loses Interest
Ernie Smith ·
Apple has tended to prioritize iPhones over Macs in recent years—and that’s created problems for both Mac users…
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Marketing / CommunicationsArticleOver 5 years old
How Bad Was GDPR’s Impact on Email?
Ernie Smith ·
According to one estimate, nearly a quarter of email recipients unsubscribed in response to those GDPR privacy disclosure…