Author
J. Scott Douglas
J. Scott Douglas is senior director of membership and business development with the National Strength and Conditioning Association in Colorado Springs, Colorado.
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Marketing / CommunicationsArticleOver 5 years old
The Value of Print Publications in a Digital-Only World
Contributed by J. Scott Douglas ·
Almost time to create or update marketing strategies around membership growth, retention, or advocacy? If you’re like most…
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Marketing / CommunicationsArticleOver 5 years old
Improve Chapters Through Engagement, Support, and Trust
Contributed by J. Scott Douglas ·
The National Strength and Conditioning Association (NSCA) began nearly 40 years ago as a group of strength coaches…