Author
Rita Santelli
Rita Santelli, MBA, is CEO of The Savvy Org and an adjunct faculty member at Georgetown University.
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Career DevelopmentArticleOver 5 years old
Three Keys to Career Development Programs for Next-Gen Members
Attracting and retaining next-gen professionals is crucial to the long-term success of associations. ASAE’s ForesightWorks research initiative highlighted…
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MembershipArticleOver 5 years old
3 Questions to Ask Before Adopting Auto-Renewal
The subscription model is now a permanent facet of our economy, and many association members are active subscribers…
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MembershipArticleOver 5 years old
Measure Member Engagement, Not Participation
One of our main objectives as associations is to maximize member engagement, and for good reason. Highly engaged…
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MembershipArticleOver 5 years old
Sparking Creativity and Innovation in Membership
Membership professionals face an ever-increasing pace of change in areas ranging from technology and member expectations to competition.…
