Author
Samantha Whitehorne
Samantha Whitehorne is a former editorial director of Associations Now in Washington, DC.
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Meetings / EventsArticleOver 5 years old
Family-Focused Convention Strategy
It’s becoming more common for associations to offer childcare and other family-friendly amenities at meetings to make to…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: 9-1-1, What’s Your Emergency?
NENA: The 9-1-1 Association’s 2018 Conference and Expo starts next week in Nashville. Several thousand are expected to…
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Meetings / EventsArticleOver 5 years old
Three Steps to Better Conference Content Strategy
A recent report found that associations are facing new challenges when it comes to managing their conference content.…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Nutrition-palooza
The American Society for Nutrition’s inaugural flagship meeting, Nutrition 2018, begins this weekend in Boston. Attendance is expected…
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LearningArticleOver 5 years old
Do You Need a Conference Accountability Coach?
While you may have the best intentions to implement the new ideas you learned at a conference, other…
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LearningArticleOver 5 years old
New Money: A Cram Session on the Cloud
ABRET Neurodiagnostic Credentialing and Accreditation’s Cloud-based exam prep provides a resource and revenue.
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Meetings / EventsArticleOver 5 years old
Meetings Memo: Kids Welcome
A meeting’s new initiative puts family first.
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Intelligent Transportation
The Intelligent Transportation Society of America’s 2018 Annual Meeting begins next week in Detroit. Attendance is expected to…
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Meetings / EventsArticleOver 5 years old
Taste Test: Scale Down a Large Meeting to Boost Future Attendance
To encourage people to register for its biggest event of the year, software company Atlassian hit the road…
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LearningArticleOver 5 years old
Conference Circuit: Research Forum
The Association for Institutional Research’s 2018 AIR Forum begins next week in Orlando. Attendance is expected to exceed…
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Marketing / CommunicationsArticleOver 5 years old
Nonlinear Marketing Boosts Member Recruitment and Retention
To acquire new members and retain existing ones, associations have to understand consumer behavior and embrace nonlinear marketing…
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LearningArticleOver 5 years old
Takeaways From WeWork’s Expansion Into Education
Co-working juggernaut WeWork is moving out of just being in the office space business and moving into the…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Urologic Medicine
The Association Urological Association’s 2018 Annual Meeting begins this week in San Francisco. Attendance is expected to exceed…
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Meetings / EventsArticleOver 5 years old
Say Goodbye to Traditional Networking Receptions
Most attendees come to your conferences to network. But if your networking options are feeling stale, take a…
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FundraisingArticleOver 5 years old
Conference Circuit: Association Fundraisers
The Association Foundation Group’s 16th Annual National Conference takes place next week in Washington, DC. Around 150 are…
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Meetings / EventsArticleOver 5 years old
Lesson from the White House Correspondents’ Dinner: Mission and Members First
Last weekend’s White House Correspondents’ Dinner has generated a lot of conversation and debate. But, for associations, it’s…
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LearningArticleOver 5 years old
Conference Circuit: A Few Days at the Museum
The American Alliance of Museums’ 2018 Annual Meeting & MuseumExpo begins this weekend in Phoenix. More than 5,000…
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Meetings / EventsArticleOver 5 years old
Destination: Austin
With convenience, accessibility, and entertainment options galore, Austin is sure to serve up a meeting attendees will remember.…
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Meetings / EventsArticleOver 5 years old
Give Your Meeting Global Flavor With a Guest Nation Program
Some associations offer guest nation programs at their conferences as a way to highlight and celebrate how a…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Talking Telemedicine
The American Telemedicine Association’s Annual Conference and Expo begins this weekend in Chicago. More than 6,000 are expected…
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Meetings / EventsArticleOver 5 years old
XDP Challenges Association Professionals to Think Differently
During day two of ASAE’s Xperience Design Project event, expert faculty shared how a change in perspective can…
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Meetings / EventsArticleOver 5 years old
Do You Need a Conference Concierge?
Looking to offer your attendees a more personalized experience at an upcoming event? A conference concierge may help…
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LearningArticleOver 5 years old
Conference Circuit: Make Plans
The American Planning Association’s 2018 National Planning Conference begins this weekend in New Orleans. More than 5,000 are…
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Meetings / EventsArticleOver 5 years old
How to Better Connect Virtual Attendees
The virtual component of hybrid meetings allows new online audiences to engage, but there’s often a big disconnect…
