Author
Tim Ebner
Tim Ebner is communications director and press secretary at the American Forest & Paper Association in Washington, DC. He is a member of ASAE’s Communication Professionals Advisory Council and a former Associations Now senior editor.
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MembershipArticleOver 5 years old
Rules of Engagement: Crowdsourcing Stacks Up
What’s the secret ingredient to member engagement? For the North American Association of Subway Franchisees, it’s an online…
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MembershipArticleOver 5 years old
Membership Hack: Card-Carrying Volunteer Recruiter
The New Jersey Society of CPAs recruits volunteers with a business card that removes the barriers to getting…
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MembershipArticleOver 5 years old
Joint Membership: The “Special Sauce” for Chapter Relations
Joint membership can offer big benefits for associations with component relations for both the national organization and state…
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MembershipArticleOver 5 years old
Membership Hack: Milestone Moments
The Agriculture Future of America Alliance recently celebrated its 20th anniversary with a promotion designed to boost renewals…
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MembershipArticleOver 5 years old
Digging Deeper Into Membership Renewal Trends
A new survey says that membership renewal can be one of an association’s biggest challenges. And a quick…
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MembershipArticleOver 5 years old
Membership Hack: A Soft-Touch Note
Sometimes a bit of friendly outreach is all it takes to get valuable information from your members.
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MembershipArticleOver 5 years old
How Much Is Too Much for a Membership Dues Increase?
Whether you increase dues as needed or adjust the rate annually, it’s important to ask: How much is…
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AdvocacyArticleOver 5 years old
Membership Hack: Two-for-One Fly-In Visits
The National Association of Counties turns members into advocates by doubling the value of their trip to Washington,…
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MembershipArticleOver 5 years old
Membership Strategy: Moving From Free Rider to Engaged Member
The Senior Executives Association, which dedicates itself to serving federal leaders, is refocusing its membership strategy. That transition…
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MembershipArticleOver 5 years old
Wine Retailer Association’s Membership Hack: Savings On Shipping
The National Association of Wine Retailers formed a partnership with FedEx to save members money on shipping. This…
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MembershipArticleOver 5 years old
Does Your Membership Team Have Ninja-Like Reflexes?
At the ASAE Great Ideas Conference next month, an experienced Parkour athlete will train association leaders on flexible…
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MembershipArticleOver 5 years old
How to Make Valuable Face Time With New Members
Onboarding is an essential piece of the membership engagement puzzle. While many associations have an onboarding campaign that…
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MembershipArticleOver 5 years old
Membership Hack: Conference Buddy System
The Academy of Managed Care Pharmacy uses a mentoring program that incentivizes conference attendance and provides members with…
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MembershipArticleOver 5 years old
Opening the Door to Government Members
In some fields, associations can’t fully carry out their mission of guiding smart policy and facilitating information exchange…
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MembershipArticleOver 5 years old
Membership Hack: An Easier Way to “Contact Us”
The National Association of Professional Organizers keeps its house in order with a simplified “contact us” form. The…
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MembershipArticleOver 5 years old
A Membership Checkup for Associations
Leading healthcare associations are working together to craft strategies for better engaging members. Even as the healthcare industry…
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MembershipArticleOver 5 years old
Membership Memo: Renewal in a Flash
Membership renewal is catching up to our faster lives.
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MembershipArticleOver 5 years old
Crowdsourcing Stacks Up for Subway Franchisees
How Subway franchise owners talk and listen online.
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MembershipArticleOver 5 years old
Membership Hack: Combo-Promo Campaigns
One small association increased membership by 7 percent in a year using targeted "combo-promo" campaigns.
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Marketing / CommunicationsArticleOver 5 years old
Will “Gen Z” be a Generation of Joiners?
While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a…
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MembershipArticleOver 5 years old
Member Lessons from the Mysterious Package Company
A mail-order mystery service is sparking some surprise and delight in its rapidly growing membership. Here’s what associations…
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MembershipArticleOver 5 years old
Five-Minute Members: How to Unlock Engagement
A new report says that busyness is a common mark of social status. While we all say we're…
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MembershipArticleOver 5 years old
Associations Can Take the Guesswork Out of Membership Forecasting
You don’t need a crystal ball to see what the future may hold for membership recruitment and retention…
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#Tech16: Charlie Miller and Chris Valasek’s White-Hat Hacks
ASAE’s Technology Conference & Expo closed on Wednesday with keynoters Charlie Miller and Chris Valasek, two well-known hackers…
