Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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AdvocacyArticleOver 5 years old
What Associations Need to Know About the EU Copyright Directive
A controversial copyright directive passed by the European Union is more likely to complicate global copyright law than…
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Marketing / CommunicationsArticleOver 5 years old
Royal Birth Draws Interest to Midwives and Doula Groups
Rumors that Duchess of Sussex Meghan Markle sought assistance from midwives and doulas to give birth to her…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Communicate Value Regularly
Don’t just tell potential members that your association is valuable—show them. Also: Try a “hallway huddle” in place…
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Career DevelopmentArticleOver 5 years old
Why Employee Mentoring Is Not an HR Tool
Due to mentoring’s broad benefits, many see it as a solution to a wide array of organizational issues,…
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Members onlyOperationsTemplateOver 5 years old
Reserve Policy Worksheet
A one-slide summary of discussion points for developing a reserve policy, prompting associations to consider what reserves are…
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MembershipArticleOver 5 years old
Get Out the Vote: Maximize Member Participation in Board Elections
When it comes time for your members to vote for their volunteer leaders, do they take the time…
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MembershipArticleOver 5 years old
Six Features to Look for in an Association Management System
When a member-based organization operates on an antiquated association management system, the effects are felt by both staff…
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FundraisingArticleOver 5 years old
Fundraising Report Highlights How First-Time Donors Come Back
A new report from the online fundraising platform Classy does a deep dive into the characteristics of repeat…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Express Gratitude for Your Team
Recognizing employees not only expresses appreciation but also helps build a productive and positive culture. Also: how social…
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Meetings / EventsArticleOver 5 years old
Four Takeaways for Associations From Experiential Marketing
With brands increasingly dedicated to putting on events to strengthen consumer interest, associations could gain a lot from…
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Marketing / CommunicationsArticleOver 5 years old
An Adept Lesson in Crisis Communications on Social Media
After a major bug left users of the Firefox browser without their add-ons over the weekend, the social…
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Business DevelopmentArticleOver 5 years old
Funding Initiative to Support Black-Owned Businesses Hits the Local Level
The Association for Enterprise Opportunity, following through on work on its three-year Tapestry Project, has launched action labs…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: The State of Event Tech
Meeting technology is always changing, and with it so does how planners use the tech. Also: improving company…
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Executive LeadershipArticleOver 5 years old
Lessons From 25 Years at One Association
Catherine Prather has worked at the National Tour Association for 25 years. Soon she will take on the…
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Marketing / CommunicationsArticleOver 5 years old
How to Market on a Shoestring Budget
The big event is just a few short months away. Your organization and members are eager to begin…
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Marketing / CommunicationsArticleOver 5 years old
Membership Hack: Microvolunteering for Content Creation
Your members can pitch in as content creators of social media feeds, newsletters, or blogs. These microvolunteering opportunities…
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MembershipArticleOver 5 years old
Daily Buzz: Hone Your Data Management Process
Drowning in data? Add these housekeeping tips to your data management plan. Also: improving the certification exam experience.
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Outdoor Recreation
The Society of Outdoor Recreation Professionals’ 2019 National Outdoor Recreation Conference begins next week in South Dakota. Attendance…
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Marketing / CommunicationsArticleOver 5 years old
Family Physicians Group Mails Vaccination Documents to Members
In a world flooded with apps and digital resources, the American Academy of Family Physicians mails easy-to-read patient…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: It’s Time to Change Your Password
In honor of World Password Day, change the behaviors that leave you vulnerable to a data breach. Also:…
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Marketing / CommunicationsArticleOver 5 years old
Does Your Association Need a Dedicated Day, Week, or Month?
From the silly to serious, days surrounding a cause or industry can help associations raise awareness, bolster goodwill,…
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Meetings / EventsArticleOver 5 years old
The Cure for the Common Association Cold
If we aren’t taking good care of our events, then we aren’t as prepared as we should be…
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Marketing / CommunicationsArticleOver 5 years old
Curious About SMS Marketing? These Three Strategies Could Get You Going
SMS marketing has been around a while, and holds lots of appeal due to its higher engagement and…
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MembershipArticleOver 5 years old
Daily Buzz: Create a Cohesive Community Strategy
Leverage your association’s community by connecting online groups to your organization’s larger mission. Also: Unless board practices change,…























