Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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MembershipArticleOver 5 years old
Membership Hack: Pay-What-You-Can Members
SHAPE America is testing a new way to recruit and win back members: letting them decide how much…
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Career DevelopmentArticleOver 5 years old
Boxing Association Offering Financial Literacy Help to Fighters
In an effort to ensure that boxers' post-retirement years are as fruitful as their years in the ring,…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Why Influencers Don’t Have it Easy These Days
YouTube's conservative approach to advertising in recent months may open up opportunities for working directly with talented influencers.…
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What Inspires you?
Check out the opening video for the conference that highlights what inspires people in the association community.
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Meetings / EventsVideoOver 5 years old
2017 ASAE Annual Meeting & Exposition Monday Recap video
Here's a quick recap video of what's happening at the Annual Meeting.
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FundraisingArticleOver 5 years old
Following Harvey, Meetings Change Course to Give Back
Hurricane Harvey severely affected residents and businesses in Houston and other areas of Texas. But as meetings return…
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Meetings / EventsArticleOver 5 years old
Why Doing Wellness Leads to Doing Well for Meeting Planners
Providing exercise, meditation, and healthful food options at your meetings is a great recipe for satisfied and focused…
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MembershipArticleOver 5 years old
Three Ways to Support Chapter Leaders
An association’s hope for its chapters is that they act as an extension of the organization, helping further…
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MembershipArticleOver 5 years old
How Member Surveys Can Lead to Campaign Action
The American Chiropractic Association recently deployed a communications survey to members and discovered an interesting dilemma: While membership…
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Marketing / CommunicationsArticleOver 5 years old
How to Transform a Publication to Better Serve a Changing Industry
With the help of staff, research, and a drive to evolve and inspire, the communications team at the…
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Organizational StrategyArticleOver 5 years old
Rethinking the Change Adoption Curve
Every association has to embrace change, whether it's broad economic changes in the industry or profession they support,…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: Fish and Wildlife
The Association of Fish and Wildlife Agencies’ 107th Annual Meeting begins in Sandy, Utah, in the upcoming days.…
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LearningArticleOver 5 years old
Statistical Association Teams With New York Times on Data Literacy Feature
ASA members will assist the newspaper in publishing a new monthly feature, targeted at students, called “What’s Going…
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MembershipArticleOver 5 years old
Thursday Buzz: Talk to Members in the Right Voice
A journalism-focused membership project says that you'll get further in your communications with a tone that suggests friendship.…
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Marketing / CommunicationsArticleOver 5 years old
Why You Should Market Your Association’s Print Magazine
Print magazines are coming back, but that means more competition in an already crunched space for association publications. A case…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Is Your Force Majeure Clause Strong Enough?
In the midst of hurricane season, prevent a major financial loss by strengthening your force majeure clause. Also:…
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Marketing / CommunicationsArticleOver 5 years old
Don’t Add to Your Members’ Email Fatigue
Your members are inundated with email every day. When you know and cater to their habits and preferences,…
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Meetings / EventsArticleOver 5 years old
How to Save on Food and Beverage Costs at Your Next Meeting
Planning, flexibility, and seasonality are your buzzwords for saving money on conference food and beverage.
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MembershipArticleOver 5 years old
Online Community Helps Lupus Patients Find Social Support
The Lupus Foundation of America recently launched an online community where patients and caregivers can share resources, experiences,…
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MembershipArticleOver 5 years old
Tuesday Buzz: Getting Members to Say “Yes” to Renewal
Concerned about membership retention? Here's how to create an effective renewal process. Also: Gauge your social media performance…
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FundraisingArticleOver 5 years old
Repaying the Favor: Louisiana Restaurant Association Mobilizes Harvey Relief Efforts
The Louisiana Restaurant Association, in tandem with other New Orleans groups, is coordinating a relief fund targeted at…
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Executive LeadershipArticleOver 5 years old
Tech Leadership: How an IT Executive Deftly Handled Public Criticism
The person in charge of the NYPD’s tech decisions found one of her biggest moves publicly mocked. Why…
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Meetings / EventsArticleOver 5 years old
Want to Take Your Meeting to the Next Level? Start Here.
Seven best practices to consider as you plan your association's next meeting.
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Marketing / CommunicationsArticleOver 5 years old
Embrace the Emoji to Make Online Communities Collaborative and Fun
Luke Zimmer, manager for sections and member engagement at the American Staffing Association (ASA), wants you to know…
