Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Meetings / EventsArticleOver 5 years old
Bleisure Travel: A Growing Trend for Conference Attendees
Research shows that more business travelers are blending work-related trips with vacation time. Why association meetings may want…
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Meetings / EventsArticleOver 5 years old
American School Counselor Association: Seeking Counselors
The American School Counselor Association’s 2016 Annual Conference begins in New Orleans this weekend.
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Meetings / EventsArticleOver 5 years old
Grow Your Attendee List: Smart Event Marketing Strategies
If you want more attendees at your next event, it's important to lay the strategic groundwork. Also: a…
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AdvocacyArticleOver 5 years old
Historic Chicago Bungalow Association to Developers: #StopThePop
The Historic Chicago Bungalow Association, a community group focused on keeping the look of Chicago's historic houses in…
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AdvocacyArticleOver 5 years old
Health Groups: Toxic Chemicals Inhibit Brain Development
For the first time ever, health groups agree that toxic chemicals in food, air, and everyday household products…
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Meetings / EventsArticleOver 5 years old
Solving Problems with Mutually Beneficial Partnerships
Last month, the American Marketing Association in partnership with Orate, a digital marketing company, announced the launch of…
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LearningArticleOver 5 years old
Wednesday Buzz: Why Isn’t Iterative Design Sexy?
An advocate for iterative design discusses the root problem that's preventing many associations from picking up the approach.…
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MembershipArticleOver 5 years old
Get Young Members on the Fast Track to Engagement
At the American College of Cardiology, a program to get new graduates on the road to its "fellow"…
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AdvocacyArticleOver 5 years old
Oregon Farm Bureau: Here Comes the Sun
The Oregon Farm Bureau gives its members a big discount on high-output solar panels designed specifically for farming…
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Marketing / CommunicationsArticleOver 5 years old
On-The-Job Tech: Skills for Association Professionals
Dianne Vance, CAE, knows all too well the challenge of staying up to date. As head of the…
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Marketing / CommunicationsArticleOver 5 years old
How Next-Gen Thinking Led to Publication Success and Audience Growth
It's unusual when a magazine editor can look at a budget cut and see a silver lining. But…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: BlackBerry Loses a Stronghold
BlackBerry devices are still popular in the halls of Congress, but a recent shift by the Canadian company…
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Conscious InclusionArticleOver 5 years old
How Well Are Women Represented as Speakers at Your Events?
GenderAvenger is asking speakers to take a pledge to not be on a panel where women aren’t included.…
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Meetings / EventsArticleOver 5 years old
National Association of the Deaf: Gather, Engage, Inspire
The National Association of the Deaf’s 53rd Biennial Conference starts in Phoenix next week.
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Talking Politics at Work Poses Risks to Employers and Employees
This election cycle seems to be sparking more office conflicts than previous campaigns, but talking politics at work is a…
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ASAE ‘Power of A’ DOL Program on the DOL Overtime Rule
ASAE Facebook Live and Periscope Session on theFinal DOL Overtime Rule on June 23, 2016. With speakers Bob…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Facebook Ups Its Events Game
The massive social network will now curate hot events in a new feature box. Plus: How to best…
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MembershipArticleOver 5 years old
Focus on the Highly Engaged Members Who Love You Most
Why one association researcher discounts nonmember feedback in favor of the highly engaged, and how that choice relates…
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LearningArticleOver 5 years old
Iterative Design’s Many Perks for Web Developers
Trying to design effectively for your users? You can't keep blowing up bridges to create a new path.…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: What You Need in An AMS
The process of finding an AMS that can meet your needs isn't easy—because it ultimately doesn't fit any…
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Meetings / EventsArticleOver 5 years old
3 Ways to Prevent Speakers From Selling
There are few more disappointing things than going to a conference and hearing speakers give sales pitches about…
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Marketing / CommunicationsArticleOver 5 years old
The Case of the Abandoned Shopping Cart
If you are Costco, an abandoned shopping cart means melting ice cream forming a sticky pool on the…
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Meetings / EventsArticleOver 5 years old
4 Tools for Leading Effective Meetings
A couple years ago, I had to make a critical presentation to my team. I needed their support…
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MembershipArticleOver 5 years old
How the Membership Experience Becomes Member Value
The question of value seems to be one that those of us in the association community will always…
