Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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FundraisingArticleOver 5 years old
Data: Smaller Parts, Bigger Payments
Something about breaking a payment into 12 smaller parts makes a larger total payment a lot more palatable.…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Vertical Video Is OK
We may be used to horizontal video, but, thanks to mobile technology, vertical video is no longer a…
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Meetings / EventsVideoOver 5 years old
A Look at the 2015 ASAE Annual Meeting & Exposition
There was only one thing better than going—knowing you weren’t missing out. ASAE Annual Meeting was THE can’t-miss…
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Marketing / CommunicationsArticleOver 5 years old
What Makes a Marketing Email Go Viral?
Want more people to forward the emails your association sends? A new study highlights the elements of viral…
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MembershipArticleOver 5 years old
Wednesday Buzz: It’s Time to Prepare for Swap Ideas Day!
September 10 is as good a day as any to encourage your association to swap ideas. Plus: a…
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MembershipArticleOver 5 years old
Finding the Middle Ground on Member Engagement
Every member has his or her own reasons for engaging with your association, but how do you best…
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MembershipArticleOver 5 years old
Best Benefit Ever: Scholarships for Members’ Families
The Affiliated Workers Association expands its benefits to include support for the education of members’ families.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: An Association’s Message in a Bottle
The story of a marine biologist, a bottle, and an association’s unlikely messaging coup. Also: Facebook offers up…
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AdvocacyArticleOver 5 years old
American Cancer Society Maps Cancer’s Toll on America
To assist in its advocacy efforts, the American Cancer Society is mapping cancer mortality rates and state legislative…
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Career DevelopmentArticleOver 5 years old
Nonprofit Plans to Flip the Script on Teacher Training
A recent study by The New Teacher Project found that teacher training, in its current form, is largely…
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AdvocacyArticleOver 5 years old
Nurses Association Recommends Immunization for All Nurses
In the midst of National Immunization Awareness Month, the country's leading organization for nurses says that its members…
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Career DevelopmentArticleOver 5 years old
The NBA’s Newest Star is a Sports Scientist
A strength and conditioning coach who has gained wide attention in the NBA for his analytics-based approach to…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: The Secrets of Nonprofit Social Media Success
Nonprofit communications pros reveal the wisdom behind their craft. Plus: How to breathe new life into your event…
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Marketing / CommunicationsArticleOver 5 years old
The Keys to a Successful Video Strategy
In early 2014, staff at the Aircraft Owners and Pilots Association began hearing some troubling news involving its…
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Meetings / EventsArticleOver 5 years old
4 Trouble Spots in Meeting Contracts
It may seem as though contracts with meeting facilities are nothing but standard legalese, but they address important…
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AdvocacyArticleOver 5 years old
Fighting Homelessness: Libraries on the Front Lines
When people think of libraries, they think of books. But for homeless individuals, they're often a place of…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: How the Arcade Industry Helped Fight Drug Use
The fruit of a collaboration between an executive director and his former employer has become a memorable icon…
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Meetings / EventsArticleOver 5 years old
Why Event Planners Need to Adjust to Americans’ Changing Palates
A new study finds that tastes are changing, which means event planners need to catch up with the…
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Meetings / EventsArticleOver 5 years old
You Just Got Back From a Conference. Now What?
You may be exhausted after getting back from a conference, but you can’t lose momentum. Now’s the time…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: The Science of Society
The American Sociological Association’s 110th Annual Meeting heads to Chicago this weekend.
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Marketing / CommunicationsArticleOver 5 years old
Cloud Computing’s 800-Pound Gorilla? Microsoft. Really.
New research from a cloud identity service finds that Microsoft's Office 365 has quickly overtaken every other major…
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FundraisingArticleOver 5 years old
Wednesday Buzz: The Value of Slacktivism
Remember the Ice Bucket Challenge? Scientists are now crediting it for a breakthrough in ALS research. Plus: The…
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MembershipArticleOver 5 years old
The Eternal Quest for Membership Growth, and Other Survey Findings
A new industry benchmarking study shows more associations grew in members in 2014 than shrank, but less so than…
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GovernanceArticleOver 5 years old
Partnership Helps Realtor Chapters Fulfill “Core Standards”
A year after unveiling new mandatory core standards for its local chapters, the National Association of Realtors announced…
