Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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LearningArticleOver 5 years old
The Association That Helped Revamp the White House Visitor Center
Working with the National Park Service, the White House Historical Association helped give private-sector support to a $12.6…
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Marketing / CommunicationsArticleOver 5 years old
Super Mobility Week: If You Can’t Beat ‘Em, Screen ‘Em
CTIA: The Wireless Association didn't counter-program against the Apple iPhone 6 announcement—it literally screened the livestream at Super…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Debut of Twitter’s “Buy Now” Button
Twitter is about to be populated with more commerce, and associations stand to benefit. Plus: what to consider…
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Meetings / EventsArticleOver 5 years old
We Remember: Organizers Expect 40 Million to Join 9/11 Day of Service
In the five years since it became a federally recognized National Day of Service and Remembrance, 9/11 Day…
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Marketing / CommunicationsArticleOver 5 years old
Press Association on the Hunt for Vietnam Service Member Photos
As part of a national memorial project, the Kansas Press Association is joining other state press associations around…
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MembershipArticleOver 5 years old
You Won’t Believe the ROI on This Member Recruitment Campaign
The International Coach Federation saw LinkedIn as an untapped reservoir of potential members, and a $25K membership campaign…
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MembershipArticleOver 5 years old
Best Benefit Ever: A Legal Hotline for the Evangelical Press
Members of the Evangelical Press Association can now call upon a higher power when looking for legal advice.
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Marketing / CommunicationsArticleOver 5 years old
iPhone 6, Apple Watch: What Apple’s Got Up Its Sleeve
The iPhone-maker aims for the fences with its latest device reveal. Has it succeeded? Also: The Online News…
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MembershipArticleOver 5 years old
Kentucky Distillers Bring Class to First Membership Drive
With the bourbon industry in the midst of a big expansion, the Kentucky Distillers' Association is pulling out…
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Organizational StrategyArticleOver 5 years old
Revenue Strategy: Let’s Talk Fundamentals
Driving revenue to your organization takes more than a lucky break, so be sure to think through your…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: How to Make Your Association a Media Star
Looking to bolster your association’s media presence? Take some advice from a pro. Plus: Brace yourself for the…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: The Limits of Cause Marketing
While brands can build up goodwill by joining with a nonprofit, they should be quick to remember who…
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Meetings / EventsArticleOver 5 years old
Stroke of Genius: Adding Local Art to Meeting Places and Spaces
Convention centers and hotels are commissioning original art for their spaces, not only as a way to highlight…
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Meetings / EventsArticleOver 5 years old
How a Political Science Conference Avoided a Flame-Out
A series of early-morning fires at the Washington Marriott Wardman Park hotel threatened to burn the American Political…
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Meetings / EventsArticleOver 5 years old
Commuting to Events: Get a Room Even If Your House Is Nearby
The conference may be in town, but one association management pro advises against commuting to the event. Also:…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Keep the Block Party Moving
Tips on encouraging attendees to stay in the block when booking hotel rooms. Plus: how to turn data…
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Organizational StrategyArticleOver 5 years old
NTEN: As Security Needs Rise, Nonprofits Hiring More Data Staffers
A recent study by the Nonprofit Technology Network (NTEN) shows that one of the key places for increased…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Big Data Can’t Handle What We Do
Perhaps “big data” doesn’t work for associations because it’s not advanced enough to work beyond a macro scale,…
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Marketing / CommunicationsArticleOver 5 years old
AudiobookMobile: Audio Publishers Push Reading With Your Ears
The Audio Publishers Association kicked off its largest consumer awareness campaign over Labor Day weekend, aiming to build…
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MembershipArticleOver 5 years old
How Big Is Your Buildup of Past Members?
Even if your association is growing, the churn of recruitment and lapsed members means you likely have more…
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MembershipArticleOver 5 years old
Best Benefit Ever: An Association of Healthier Truckers
Truckers looking to lighten their personal loads now get extra roadside assistance from the American Association of Owner…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: The Creative Commons Just Got a Lot Bigger
The nonprofit storehouse run by the Internet Archive makes millions of images freely available on Flickr. Also: the…
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LearningArticleOver 5 years old
American Psychological Association Helps Give Kids a News Break
It’s not just you: Recent news stories dominating TV and social media have been depressing and graphic—and especially…
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Meetings / EventsArticleOver 5 years old
Success on a Stick: Lessons From the State Fair
Think your association can’t apply anything from a state fair to its upcoming meetings? Think again. Traditional fair…
