Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Bring A Food Truck To Your Event
Curve your meeting attendees hunger by hiring a food truck to roll in some fresh food. Also: How…
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Career DevelopmentArticleOver 5 years old
Lessons from Google Hiring Practices: Gimmicks Don’t Work
Owen Wilson and Vince Vaughn land an internship at Google in their latest movie after giving an out-of-the-box…
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LearningArticleOver 5 years old
Being Generous: The Importance of Helping Others
How being generous makes for a more fulfilling networking experience. Also: Tips for promoting online donations.
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MembershipArticleOver 5 years old
Community Management: What Can a Community Manager Do For You?
A new report on community management practices shows a clear ROI for the active care and feeding of…
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Marketing / CommunicationsArticleOver 5 years old
Google Mobile SEO: Smartphones Get Search Priority
In a series of recent comments, Google has hinted that sites which fail to properly tailor their approach…
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Marketing / CommunicationsArticleOver 5 years old
Twinkies: Don’t Underestimate the Power of Nostalgia
What Twinkies can teach us about the value of emotion. Also: When Google Reader shuts down July 1, will…
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Marketing / CommunicationsArticleOver 5 years old
Why Instagram Can’t Be Ignored: An Essential Tool for Marketers
Late last year, it seemed like the mobile-first social network might lose steam over a privacy controversy. Instead,…
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Marketing / CommunicationsArticleOver 5 years old
“Around the World in 80 Jobs”: Learn From a Blog Copycat Scandal
When a travel blogger learned that a human resources company took his concept and used it for a…
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Marketing / CommunicationsArticleOver 5 years old
Toy Industry Association Stays Silent on Lego Study
Though a recent study on the increasing number of grumpy LEGO characters received a lot of media attention,…
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LearningArticleOver 5 years old
Productivity Tips From Mad Men Creator Matthew Weiner
Lessons in teamwork from the brain behind the hit AMC television drama. Also: how to turn curiosity into…
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Meetings / EventsArticleOver 5 years old
Baratunde Thurston: Step Away From The Technology
Try disconnecting from technology and discover a new world. Also: When an interview turns into a sinking ship,…
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LearningArticleOver 5 years old
The Future of Learning, According to Millennials
A new study of U.S. college students asked them what they think education will look like in the…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Video Makes Its Way To Instagram
Instagram lets you capture moments, add filters, and share with your friends, but now you can capture moving…
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AdvocacyArticleOver 5 years old
Association Leads Boycott Against Abercrombie & Fitch
Abercrombie & Fitch's decision not to sell or market clothing to plus-size consumers has provoked the National Eating…
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Meetings / EventsArticleOver 5 years old
Use Meeting Time Wisely: Follow These Methods
We’re all working against the clock. That’s why it’s important to use meeting time wisely. Also: How to…
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Meetings / EventsArticleOver 5 years old
Greater Louisville Association of Realtors’ Meeting Place for Members
A new “internet café” at the office of the Greater Louisville Association of Realtors gives members a spot…
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Business DevelopmentArticleOver 5 years old
Free Burritos!… And Other Advertising Sales Tips
Need some new ideas to help sell media and sponsorships at your association? Here are five techniques from…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Embrace Your Failures
Millionaires don’t just achieve success overnight. Success means taking a risk, and if you fail, get up and…
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Organizational StrategyArticleOver 5 years old
Your Organization’s Mission: True Believers Get Ahead
Researchers recently found that employees who value and work toward their organizations’ missions are viewed as more influential…
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AdvocacyArticleOver 5 years old
Chimpanzee Legal Protections: Nonprofit Push Behind Planned Changes
After receiving a legal proposal from a number of conservation groups and associations, the U.S. Fish and Wildlife…
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Meetings / EventsArticleOver 5 years old
Face-To-Face Meetings With a Virtual Approach
A new survey says virtual meetings are equally as productive as face-to-face encounters. Also: Why it’s important for…
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Marketing / CommunicationsArticleOver 5 years old
Many Nonprofits Value Video, But Struggle With Analytics
A recent survey finds that while most nonprofits consider video valuable, few know how to track results from…
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MembershipArticleOver 5 years old
Put a Price Tag on Your Member Benefits
Don't leave the value of your association's member benefits open to question. Here's why you should put dollar…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: The Art of Keeping Your Interns Happy
Dealing with unhappy interns? Instead of having them grab coffee, give interns actual work to do. Also: Learn…























