Format
Articles
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Marketing / CommunicationsArticleOver 5 years old
Media Groups Join Forces with Google to Bolster Local News Advertising
The Local Media Consortium and the Local Media Association have teamed up for an awareness campaign urging advertisers…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Marketing During COVID-19? Take a Few Internal Messaging Cues
Flexibility and transparency will help brands communicate well right now. Also: Even during tough times, good things are…
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AdvocacyArticleOver 5 years old
How to Move the Dial on Advocacy During a Pandemic
Few sectors of the economy have been harder hit by the COVID-19 crisis than America’s restaurants. Overnight, an…
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Executive LeadershipArticleOver 5 years old
Should Your CIO Take a More Crowd-Pleasing Approach?
Obviously, information technology requires a focus on security and the organization’s bigger picture. But a too-prescriptive approach to…
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AdvocacyArticleOver 5 years old
California Realtors Eye a Mixed-Use Facelift for Headquarters
The California Association of Realtors is looking into a plan to replace its longtime headquarters with a mixture…
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Career DevelopmentArticleOver 5 years old
Daily Buzz: How Couples Are Working From Home Together
A recent survey shows what the transition to remote work has been like for partners sharing a home.…
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Career DevelopmentArticleOver 5 years old
Startup Story: Military Veterans in Journalism
Launch | April 2019 Leadership | Babee Garcia, director of digital strategy and content Website | mvj.network The Mission | “There wasn’t a lot of military…
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Marketing / CommunicationsArticleOver 5 years old
How to Build an Ambassador Program for Your Association
You are an ambassador. That’s right, YOU! Whether you are a member of a social group, professional society,…
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AdvocacyArticleOver 5 years old
Leading During a Pandemic: Advocacy From a Distance
Government relations is typically done with a handshake, but the Direct Selling Association has found ways to connect…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: What You Need in Your Digital Playbook
How to update your website and communications to stay afloat during uncertainty. Also: Explore new formats for your…
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AdvocacyArticleOver 5 years old
Spinal Association App Helps People Find a Wheelchair That Fits Their Needs
With its just-released My Wheelchair Guide app, the United Spinal Association hopes to take the guesswork out of…
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Marketing / CommunicationsArticleOver 5 years old
Sleep Groups Promote Solutions for Insomnia
Sometimes sleep doesn’t happen. Three associations are banding together to raise awareness about effective treatments for insomnia during…
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MembershipArticleOver 5 years old
A Data-Driven Strategy for Resilience During the Pandemic
Inside the American Optometric Association’s member-first crisis plan.
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AdvocacyArticleOver 5 years old
Chasing a Breakthrough to End Sickle Cell Disease
Sickle cell disease is a genetic blood disorder that’s globally pervasive—an estimated 100 million people worldwide carry the trait…
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Meetings / EventsArticleOver 5 years old
Will Hyperlocal Conferences Become More Popular Post-Pandemic?
If you’re finding that attendees aren’t willing to travel to your large annual event, it could be time…
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Organizational StrategyArticleOver 5 years old
Four Strategies to Bolster Your Association’s Resilience Right Now
From the top down, resilience is key to surviving the crises of 2020. Here are just a few…
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MembershipArticleOver 5 years old
Daily Buzz: Managing Underperforming Employees
Go beyond assessing your underperforming employees and take steps to set them up for success. Also: how associations…
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Conscious InclusionArticleOver 5 years old
How to Ensure Your Messaging to Remote Staff Is Inclusive
As organizations communicate with their staff, they must be mindful to make sure messaging is inclusive. Part of…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Create a Volunteer Newsletter
How adding another newsletter can make your communications more efficient. Also: The right way to tell members you’ve…
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Meetings / EventsArticleOver 5 years old
Three Takeaways From the PGA’s Socially Distanced Comeback
The pro golf league held a tournament over the weekend with no fans and ample amounts of testing…
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Marketing / CommunicationsArticleOver 5 years old
A New Member Onboarding Success Story
One association switched from a cumbersome, one-size-fits-all new member onboarding process to a more personalized digital one and…
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GovernanceArticleOver 5 years old
Revamping Governance Structures During a Crisis
We are seeing that the first reaction of many nonprofits to a crisis is to stand still. When…
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OperationsArticleOver 5 years old
Daily Buzz: Practice Crisis Management Calmly
With the right leadership approach, there’s no reason to panic during a challenging time. Also: Streamline your IT…
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The Impact of Algorithms on Rights
Algorithmic systems—human-coded computational processes for collecting and analyzing data to create outputs—are increasingly being used by governments, corporations,…
