Format
Articles
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Another Take on Association Content Marketing
Following an MMCC presentation on content marketing, an association communications pro explains why what works for for-profits may…
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Meetings / EventsArticleOver 5 years old
Event Formats: Out With the Old (But Successful), In With the New
If your association had a tradeshow or conference that was currently considered a success in terms of both…
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Meetings / EventsArticleOver 5 years old
Conference Circuit: A Gathering for the Best of STEM
Educational associations, take note: A leading organization in science education is meeting next week. Also, an upcoming event…
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Meetings / EventsArticleOver 5 years old
Pennsylvania Convention Center Wins back Association Business
With a new labor agreement allowing the Pennsylvania Convention Center to drop some of its restrictive rules, associations…
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Conscious InclusionArticleOver 5 years old
Obama to Issue Executive Order Barring LGBT Discrimination
The president's directive, which will apply to all federal contractors, will mark another milestone in protections for LGBT…
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Career DevelopmentArticleOver 5 years old
Survey: Corporate Responsibility Helps Attract, Retain Millennials
Past research on millennials for the Case Foundation had focused on how they support nonprofit causes. This year’s…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Amazon Lights a Mobile Fire
The online retailer's first smartphone makes up for its late market entry with an attention-grabbing new feature. Also:…
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Organizational StrategyArticleOver 5 years old
Who Me? How to Build Accountability in the Workplace
Best-selling author David Maxfield explains why it’s important to hold one another accountable at work and how we…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: What Got People Talking At MMCC 2014
The tech tools that were the talk of the 2014 Marketing, Membership & Communications Conference. Also: The things…
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Marketing / CommunicationsArticleOver 5 years old
Content Marketing Pro to Associations: It’s Time to Get Strategic
Associations have embraced the business of content marketing, but there have been growing pains along the way. According…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Don’t Let Self-Doubt Drag You Down
Advice on how fears and concerns about your work can be used to your advantage. Plus: A call…
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AdvocacyArticleOver 5 years old
Bring It On: AMA Recognizes Cheerleading As A Sport
During its annual meeting last week, the American Medical Association approved a policy recognizing cheerleading as a sport.…
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University Professors Question Rise of Confucius Institutes
Chinese cultural centers in American schools draw criticism for alleged use of “soft power.”
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Organizational StrategyArticleOver 5 years old
CompTIA Study: BYOD Fails to Excite Large Enterprises
Despite the hype around bring your own device (BYOD), more than half of large firms aren't doing anything…
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MembershipArticleOver 5 years old
Automatic Renewals: Pair a Perk With Preferred Payment
Trouble convincing members to pay dues a certain way? One association offers a key perk for free when…
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MembershipArticleOver 5 years old
Genealogical Society Offers Additional Online Research Options
With two new member offerings, the Southern California Genealogical Society is making it cheaper for members to research…
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Marketing / CommunicationsArticleOver 5 years old
Anthony Shop: Align Your Association’s Culture With The 21st Century
Anthony Shop, co-founder and chief strategy officer at Social Driver, outlined three techniques associations can use to help…
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AdvocacyArticleOver 5 years old
Tech and Safety Groups Differ on Navigation App Regulation
Federal watchdogs are looking to make highways safer by making navigation app regulations more strict. But while technology…
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AdvocacyArticleOver 5 years old
Public Broadcasters Express Concern Over FCC Wireless Auction
While the wireless industry is ready to embrace a Federal Communications Commission ruling that sets up an auction…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Of Course You’re Online. Now Update More!
Having an association website isn’t enough; you have to update it. Also: the opening day of #MMCCon.
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Career DevelopmentArticleOver 5 years old
How Much Should You Trust a Job Candidate’s LinkedIn Profile?
A new study shows that while LinkedIn profiles offer a good barometer of a job candidate’s background and…
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Organizational StrategyArticleOver 5 years old
What Nintendo Teaches About Creative Innovation
Hey, gamers, this one is for you: Your technology strategy doesn’t necessarily need the latest bells and whistles…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Pull Out Your Color Wheel
The psychological influence of color on buying decisions. Also: how a quick thank you can boost engagement with…
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Meetings / EventsArticleOver 5 years old
Facebook Latches Onto Sociological Association’s Annual Meeting
The dominating social network will host a private event—part education, part recruiting—ahead of this year’s American Sociological Association…
