Format
Articles
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Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Maybe Facebook Marketing is Really Worth it
Making the case for Facebook's paid marketing—when it makes sense for your needs. Also: how Getty Images just…
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Meetings / EventsArticleOver 5 years old
Another Federal Conference Scrutinized for Excessive Costs
A report released last month by the Department of Commerce on a 2012 National Institute of Standards and…
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Meetings / EventsArticleOver 5 years old
On The Road: Tips for Smooth Sailing on Your Next Business Trip
Traveling for work can be fraught with delays, mechanical difficulties, and missed connections as a new study by…
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Career DevelopmentArticleOver 5 years old
Association Professionals: Nurturing Nonprofit Newbies
Fledgling association professionals have a thing or two to learn before taking the leap into nonprofit world. Also:…
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LearningArticleOver 5 years old
A Focus on Focus: The College Board Gives the SAT a Revamp
The SAT test, which has faced criticism in recent years for being a poor indicator of a student's…
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AdvocacyArticleOver 5 years old
U.S. Travel Initiative Urges American Workforce to Take A Vacation
In a new campaign, the U.S. Travel Association hopes to change the public perception of vacation time and…
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LearningArticleOver 5 years old
Sleep Foundation Finds Kids Aren’t Getting Enough Shut-Eye
In a new report, the National Sleep Foundation looked at how much sleep children are getting (hint: it’s…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: It’s Up to You to Get Tasks Done
Make sure tasks get done—whether you’re the boss or not. Also, the types of events that conference planners…
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MembershipArticleOver 5 years old
How “Unmembership” Gets Back to the Roots of Associating
A look at one small association that tossed its membership model 12 years ago and has been thriving…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: How AARP Won the Oscars, Too
AARP’s way of getting in on the Oscars conversation shows that newsjacking isn’t just limited to social media.…
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Business DevelopmentArticleOver 5 years old
Coworking’s Sudden Growth Gives Traditional Offices Some Competition
A new study notes that coworking centers have become increasingly common worldwide over the past decade, though the…
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Executive LeadershipArticleOver 5 years old
Survey: These Companies Set the Standard for Leadership
A new study by Chally Group Worldwide reported in Chief Executive magazine finds that the best companies to…
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MembershipArticleOver 5 years old
Survey: Volunteering Numbers Are On the Decline
Associations had a range of reactions to a new Bureau of Labor Statistics survey that showed the number…
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Marketing / CommunicationsArticleOver 5 years old
American Chemical Society: The Science Behind a Viral Video
The American Chemical Society recently revamped its online video series, incorporating lessons learned in the past five years…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: What to Expect When You’re Attending
Sometimes thinking ahead about the simple stuff is what keeps your attendees sane. Also: How IHOP’s National Pancake…
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Marketing / CommunicationsArticleOver 5 years old
Who Needs an Editorial Calendar? How to Grind Your Own Story Angles
Writing for the web doesn't always mean you need to pack an editorial calendar to the gills. Before…
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GovernanceArticleOver 5 years old
The Sharing Economy: New Frontiers in Self-Regulation
New economic advancements open up a new set of possibilities for regulation—and that could be a good thing.…
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Conscious InclusionArticleOver 5 years old
Academy Awards: Oscar’s Efforts to Boost Diversity Show Results, But …
Last night's wins in major categories for films made by black and Latino directors show the Academy of…
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AdvocacyArticleOver 5 years old
Dual-Band: New Broadcast TV Coalitions Offer Two Takes on the Same Issue
Two coalitions representing different parts of the broadcasting industry might not share many members, but they do share…
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LearningArticleOver 5 years old
CPAs Bank On Online Game to Engage Students
The American Institute of CPAs recently unveiled a new online game that was conceived of by students for…
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GovernanceArticleOver 5 years old
Formula One Teams Association Disbands: What Led to its Downfall?
A trade group representing Formula One racing teams shut down last week, citing financial issues. But those weren't…
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Marketing / CommunicationsArticleOver 5 years old
When a Member-Focused Marketing Campaign Meets a Skeptical Public
Sure, your marketing campaign may be in your members' best interests. But is it in the public's best…
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Marketing / CommunicationsArticleOver 5 years old
Health, Industry Groups Respond to Nutrition Label Revamp
Nutrition labels are getting their first makeover since becoming required on almost all food packaging 20 years ago.…
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GovernanceArticleOver 5 years old
Should You Go “Speed Dating” for Board Members?
Board recruitment is still a struggle at associations. A recent event offers a lesson in the virtues of…
