Tag
ad industry
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GovernanceArticleOver 5 years old
South Korea: Association Officials Arrested After Sewol Ferry Tragedy
The Sewol ferry disaster, which left hundreds dead and missing earlier this month, has led to the arrest…
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Marketing / CommunicationsArticleOver 5 years old
Auto Care Association: Why an Automotive Association Updated Its Brand
Aiming to clarify who exactly it represents, the Automotive Aftermarket Industry Association recently adopted a new name as…
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AdvocacyArticleOver 5 years old
Meetings and Tradeshow Groups Announce Exhibitions Day
The International Association of Exhibitions and Events announced the first-ever Exhibitions Day, a June advocacy day to educate…
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AdvocacyArticleOver 5 years old
Craft Beer: Brewers Association Urges Members to Prioritize Quality
As craft beer continues to grow, the association for small, independent brewers is making a push to ensure…
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AdvocacyArticleOver 5 years old
Industry Coalition Raises Flag On Food Waste Regulations
Food manufacturers have had much success ensuring food doesn't get wasted, but grocery and restaurant groups say new…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: When An Association Goes ‘Poof’
The tale of an association that eventually fell apart when it failed to keep up with its changing…
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MembershipArticleOver 5 years old
As Membership Changes, So Does Motorcoach Association
Recognizing that its core group of members has changed, the Florida Motorcoach Association is adjusting the way it…
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MembershipArticleOver 5 years old
YouTube Video Providers Form Trade Group
A new trade group hopes to help video networks on YouTube draw advertiser interest and create a unified…
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Marketing / CommunicationsArticleOver 5 years old
Brew New Hampshire Looks to Kickstart Craft Beers
Brew New Hampshire, a nonprofit with both industry and state support, hopes to draw more attention to its…
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Meetings / EventsArticleOver 5 years old
Lunchtime Links: This New Meetings Campaign Means Business
A new meetings advocacy movement plans to build a sustainable marketing campaign for an industry with wide impact.…
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Business DevelopmentArticleOver 5 years old
Industry Groups Talk up FAA’s Unmanned Drone Tests
The FAA's recent decision on test sites for unmanned aerial vehicles, or drones, gave six different states a…
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Meetings / EventsArticleOver 5 years old
Can You Better Serve Your Tradeshow Market?
Is there a way associations can make sure they are living up to current attendee and exhibitor expectations…
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AdvocacyArticleOver 5 years old
Advertising Groups Cry Foul Over Proposed Tax Changes
Industry associations are gearing up for a fight over reforms proposed in Congress that would effectively cut the…
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Business DevelopmentArticleOver 5 years old
Making Waves: Surfing Groups Bank Sport’s Future on Man-Made Parks
With a little help from man-made technology, surfing industry groups hope that consistent waves and modern technology mean…
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Marketing / CommunicationsArticleOver 5 years old
As Industry Changes, Environmental Industry Associations Recycles Name
To help unite various players in the recycling and waste-management industry, the Environmental Industry Associations announced last week…
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AdvocacyArticleOver 5 years old
National Exchange Traded Funds Association Hits the Pause Button
The National Exchange Traded Funds Association's efforts to represent the trillion-dollar investment banking industry have been shelved due…
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Business DevelopmentArticleOver 5 years old
Blockbuster’s Failure: Not Necessarily a Show-Stopper for Rentals
While the once-mighty video-rental giant is shutting down its few remaining stores, one association says the industry still…
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Meetings / EventsArticleOver 5 years old
For the Halloween Industry Association, It’s Halloween All Year Long
Associations are built on annual cycles, but serving the members of an industry focused on a single day…
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Business DevelopmentArticleOver 5 years old
Deep Impact: Trade Groups Tally Cost of Government Shutdown
The hospitality sector also took a hit. The American Hotel & Lodging Association (AHLA) applauded Congress passing a…
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Organizational StrategyArticleOver 5 years old
What I Mean When I Write About Disruption
Too often, industries play catch-up to new technology. How can associations do more to keep their industries ahead…
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MembershipArticleOver 5 years old
Natural Products Association Members to Association: Stay Small
Are associations better served by focusing narrowly on current members’ interests or by working to grow their bases?…
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MembershipArticleOver 5 years old
Brought To You By… Luggage
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of…
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AdvocacyArticleOver 5 years old
Advertising Alliance Drops Out of “Do Not Track” Initiative
On Tuesday, the Digital Advertising Alliance left an international working group trying to determine how the online privacy…
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Meetings / EventsArticleOver 5 years old
International Meetings Industry Expects Meetings Growth in 2014
Despite continued global economic struggles, international meetings industry leaders predicted strong growth as the calendar turns.
