Tag
AI
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Marketing / CommunicationsArticleOver 5 years old
What to Consider When Considering Email Security
Last week, Google did everyone a favor by calling out competitors sporting weak email encryption. But the initiative…
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As Legal Battle Continues, Companies File Conflict Minerals Reports
Manufacturers this week had to report to the Securities and Exchange Commission on the impact of conflict minerals…
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AdvocacyArticleOver 5 years old
Brain Injury Group Gets President’s Ear at Youth Concussion Summit
At the White House Healthy Kids and Safe Sports Concussion Summit last week, President Obama launched a number…
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Marketing / CommunicationsArticleOver 5 years old
Push It Real Good: Heart Association, DJ Earworm Build CPR Awareness
With the help of popular mixologist DJ Earworm, the American Heart Association aims to keep hearts beating and…
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Marketing / CommunicationsArticleOver 5 years old
Email Marketing Study: For More Clicks, Use Fewer Words
Does your email marketing need a boost? A new report highlights some of the latest email trends and…
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AdvocacyArticleOver 5 years old
Transportation Department Wants To Uncover Hidden Airline Fees
At a time when transparent airline fees are already up for debate, the U.S. Department of Transportation is…
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Marketing / CommunicationsArticleOver 5 years old
After Thailand Military Coup, Tourism Industry Tries Staying Upbeat
The worsening political situation in Thailand has hurt the country’s massive tourism business, but the Thai Hotels Association…
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AdvocacyArticleOver 5 years old
Retail Group Launches Sharing Tool for Cyber Threats
With data security concerns putting pressure on most retailers, the Retail Industry Leaders Association launched a clearinghouse intended…
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AdvocacyArticleOver 5 years old
New Senate Airfare Pricing Bill Offers Another Take On “Transparency”
A new Senate airfares bill, launched in direct response to a House bill that would remove taxes from…
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Executive LeadershipArticleOver 5 years old
As Target’s CEO Resigns, Retail Payment Upgrades Remain the Focus
With fallout from the holiday season's huge data breach now toppling Target CEO Gregg Steinhafel, a top retail…
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AdvocacyArticleOver 5 years old
Associations Play Mediators After Deadly Mount Everest Avalanche
After an avalanche on Mount Everest killed 16 Sherpas earlier this month, representatives from several associations served on…
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AdvocacyArticleOver 5 years old
Consumer Groups Say Transparent Airfares Act is Anything But
A 2012 Department of Transportation regulation that simplified flight pricing drew praise from consumer groups. But a House…
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AdvocacyArticleOver 5 years old
National Retail Federation Works to Build Security Exchange
With the federal government considering building an information-sharing platform for retailers, the National Retail Federation took some steps…
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AdvocacyArticleOver 5 years old
Milwaukee’s Plan to Win Pabst Blue Ribbon Back
Pabst Brewing Co.—which makes Pabst Blue Ribbon, a beer with deep ties to Milwaukee—hasn't had its headquarters in…
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OperationsArticleOver 5 years old
Air Transporters Urge Better Tracking in Wake of Missing Flight 370
Speaking from the city where the missing Malaysia Airlines flight took off, the CEO of one of the…
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AdvocacyArticleOver 5 years old
Cellphones on Flights: Associations Offer Their Takes
The Global Business Travel Association has joined many fliers in opposing a proposal to allow passengers to make…
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AdvocacyArticleOver 5 years old
The American Lung Association’s Urban Planning Push
As one of the smoggiest areas of the country considers its next steps for urban planning, the association…
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Marketing / CommunicationsArticleOver 5 years old
What Can Associations Learn From Corporate Content Marketers?
Looking for new, engaging ways to distribute all that content you’re producing? Take some lessons from the for-profit…
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AdvocacyArticleOver 5 years old
Dairy Producers Say Cheese’s Origin Shouldn’t Matter
With the European Union pushing for stricter standards on the names of common foods—especially cheeses—dairy groups are encouraging…
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MembershipArticleOver 5 years old
Membership At Scale: Lessons From Costco and Amazon Prime
Two of the best private-sector examples of membership programs have impressive reach, but that doesn't mean their models…
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GovernanceArticleOver 5 years old
Setting Standards for Your Standard-Setting Process
A recently published study that questions the American Bar Association’s judicial qualification rankings serves as a good reminder…
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Marketing / CommunicationsArticleOver 5 years old
When a Member-Focused Marketing Campaign Meets a Skeptical Public
Sure, your marketing campaign may be in your members' best interests. But is it in the public's best…
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Marketing / CommunicationsArticleOver 5 years old
Milked for All it Was Worth: “Got Milk” Swapped for “Milk Life”
One of the trade groups behind the "Got Milk" marketing campaign is going a different direction with its…
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Meetings / EventsArticleOver 5 years old
How a Tweet Reopened an Association Book Fair
After the Association of Writers and Writing Programs tweeted that tax issues forced them to close a Seattle…
