Tag
Business
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Marketing / CommunicationsArticleOver 2 years old
Survey: Spike in Use of AI in Email Marketing
The report by RPE Origin found growing use in AI tools, but also concern about how recipients will…
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LearningArticleOver 2 years old
How to Make the Most of a Setback
One association’s hybrid conference play wasn’t a success. But it delivered some valuable insights about what works for…
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Conscious InclusionArticleOver 2 years old
Public Health Group Extends Partnership for Healthcare Equity
ASTHO, along with two other groups, is testing a new framework for funding and addressing community-level health inequities.
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AdvocacyArticleOver 2 years old
Startup Stories: Middle East Paints and Coatings Association
New associations launch to fill a void in their sector. The Middle East Paints and Coatings Association tells…
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AdvocacyArticleOver 2 years old
Encourage Members to Become Year-Round Advocates
An advocacy pro shares three ways that associations can strengthen their advocacy efforts by encouraging members to become…
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AdvocacyArticleOver 2 years old
Labor Department Proposes New Overtime Salary Threshold
More than 3 million workers would be newly eligible for overtime pay when they work more than 40…
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LearningArticleOver 2 years old
How Student-Focused Initiatives Can Inspire the Next Generation of Members
Want to develop a strong pipeline for the next generation of members and industry leaders? Giving a little…
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LearningArticleOver 2 years old
Associations Offer Back-to-School Support
From original research to reused content to promotions, numerous groups are helping members, teachers, and parents kick off…
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AdvocacyArticleOver 2 years old
Ways & Means to Examine Political Activities of Tax-Exempt Organizations
As part of that effort, the committee has released an open letter to 501(c)(3) and 501(c)(4) groups requesting…
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AdvocacyArticleOver 2 years old
Startup Stories: Commercial Construction Sustainability Association
New associations launch to fill a void in their sector. The Commercial Construction Sustainability Association tells us what…
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Marketing / CommunicationsArticleOver 2 years old
Why Global Marketing Teams Can Benefit From Cultural Competency Training
Cultural competency training can help marketing teams gain a deeper understanding of cultural sensitivities and differing worldviews, allowing…
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Marketing / CommunicationsArticleOver 2 years old
Pest Control Group Releases New Season of Termite-Filled Video Series
The second season of "Will They Eat It?" shows termites destroying a range of common objects—good fun that's…
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LearningArticleOver 2 years old
Boost Bonds With Fellow Associations Through Collaboration
Partnerships between associations can be a win for everyone involved, whether the goal is to create new content,…
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Organizational StrategyArticleOver 2 years old
Why Trade Associations Need to Think Bigger
Advocacy is still Topic A at trades, but a new survey shows that they’re rethinking partnerships and meetings…
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Marketing / CommunicationsArticleOver 2 years old
#MMCCon Keynote: Build Trust With Marketing and Communications
Rohit Bhargava, founder of Non-Obvious Company, believes in the power of non-obvious marketing to build trust with various…
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Conscious InclusionArticleOver 2 years old
Startup Stories: National Black Brewers Association
New associations launch to fill a void in their sector. The National Black Brewers Association tells us what…
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AdvocacyArticleOver 2 years old
Arts Groups Launch Coalition to Address Impacts of AI
The Human Artistry Campaign aims to establish guidelines around tools like ChatGPT and their impact on music, writing,…
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Business DevelopmentArticleOver 2 years old
How Leaders Can Navigate a New Nondues Era
Associations have more options for drawing corporate and sponsor dollars. But execs also have to consider how these…
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Organizational StrategyArticleOver 2 years old
DEI Efforts in the Workplace Flagging Worldwide
Fewer organizations are pursuing DEI efforts since 2020, a recent DDI report found, but many have learned to…
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AdvocacyArticleOver 2 years old
Housing Group Hosts Hackathon to Promote Tech Equity
The National Fair Housing Alliance’s initiative is designed to highlight flaws in mortgage lending algorithms and encourage diversity…
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Executive LeadershipArticleOver 2 years old
How to Avoid Data Paralysis
A new study suggests that executives, overwhelmed by information, are scared to make decisions. One step toward a…
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Business DevelopmentArticleOver 2 years old
Innovation Challenge Brings Members and Startups Together to Address Climate Change
The Global Cement and Concrete Association’s initiative is designed to speed new technologies to reduce its industry’s carbon…
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MembershipArticleOver 2 years old
The Power of a Merger
When the National Fenestration Rating Council acquired a floundering nonprofit, it found a way to better lead its…
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Organizational StrategyArticleOver 2 years old
We Asked, You Answered: New Sustainability and ESG Initiatives
In celebration of Earth Day on April 22, we asked readers to share their organization’s environmental-related efforts. From…
