Tag
Communications
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Stop Feeling So Awkward Online
Instead of worrying what people will think of you online, embrace the medium. Also: how one association leader…
-
Marketing / CommunicationsArticleOver 5 years old
RIP Google Reader, 2005-2013
That sound you hear are the screams of terror around the association blog community as a key tool…
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Embrace Your Relationship With the Media
Instead of hiding from a relationship with the media, become a trusted source by embracing it. Also: The…
-
Marketing / CommunicationsArticleOver 5 years old
Could Enterprise Social Networks Save Your Staff?
Is your staff lacking the collaboration tools it needs? Here are four enterprise social networks that could increase…
-
Marketing / CommunicationsArticleOver 5 years old
Mobile Spending: More Data, Less Voice in 2012
The scale has tipped: Spending on mobile data sprinted ahead of spending on mobile voice services, according to…
-
Marketing / CommunicationsArticleOver 5 years old
Pew Research Center: Don’t Follow Twitter’s Feedback Loop
Does your association measure membership happiness via Twitter? A Pew Research Center study reveals that the platform may…
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: Drop the Cloak of Anonymous Comments
Why anonymous comments bring out the worst in people—and why one newspaper could move away from them for…
-
Marketing / CommunicationsArticleOver 5 years old
Budweiser’s Lesson: Get Your PR Response In Motion
Finding that your product is under attack? How one major beer company, Budweiser, reacted when it felt the…
-
Marketing / CommunicationsArticleOver 5 years old
Municipal Association of South Carolina Wins Big
It's not just the National Retail Federation that can put together such major legislative victories. Here's how one…
-
Marketing / CommunicationsArticleOver 5 years old
Comings and Goings
A roundup of new hires and other personnel moves in the association industry.
-
Marketing / CommunicationsArticleOver 5 years old
Idea Bank: Let’s Connect Via Staff Directory
Help your members get to know you by adding social media to your online staff directory.
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Strategy: Get Your Ducks in a Row
The benefits of a uniform social media strategy, as shown by the American Diabetes Association.
-
Marketing / CommunicationsArticleOver 5 years old
Sally Hogshead: Communicate, Then Fascinate
Author Sally Hogshead on how to influence members to act or live differently.
-
MembershipArticleOver 5 years old
NCTA, The Rural Broadband Association: Telecommunications Groups Unite
After nearly two years of talks, two national telecom associations will unify to form one voice and increase…
-
Marketing / CommunicationsArticleOver 5 years old
Reinvent Email: Change the Way You Use Your Inbox
Over the past couple of years, we've seen a lot of attempts to reinvent email. But there's a…
-
Marketing / CommunicationsArticleOver 5 years old
TimelineJS: Showcase Your Association’s History
How one association utilized TimelineJS, a free online tool. to tell members about its history. Also: How tradeshows…
-
Meetings / EventsArticleOver 5 years old
Lunchtime Links: Don’t Let Human Connections Go By
Communication needs more human connection. The telephone can help. Also: the linguistic argument behind "digital disruption."
-
Marketing / CommunicationsArticleOver 5 years old
The Different Shades of Association Publications
Is now a good time to launch a new association publication? For two organizations, the answer was yes,…
-
Marketing / CommunicationsArticleOver 5 years old
Industrial Truck Association Gets a Communications Makeover
To help increase member engagement and bolster the image of the industrial trucking industry, the organization revamped its…
-
Marketing / CommunicationsArticleOver 5 years old
Executive Coach Carol Vernon: Communication Counts
Career advice from Carol Vernon, certified executive coach, principal of Communication Matters.
-
Marketing / CommunicationsArticleOver 5 years old
HMV Layoffs: Lessons from A Rogue Twitter Account
What do you do when you lose control of your brand's Twitter account? Also: The future of association…
-
Marketing / CommunicationsArticleOver 5 years old
Lunchtime Links: The Business of Politics
How to smartly combine politics and business. Plus: Is that frequent flyer card really worth it?
-
Marketing / CommunicationsArticleOver 5 years old
Content Strategy: Content Is King, If You Use It Effectively
It’s one thing to create content, but it’s another to use it strategically to drive your mission and…
-
Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Social Business Comes With Change
Is your business a social business? Also: Interview with EventBrite’s VP of Marketing sheds light on word-of-mouth event…
