Tag
donor engagement
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FundraisingArticleOver 5 years old
5 Tips for Optimizing Online Fundraising
Online fundraisers can help bankroll an association’s programs and initiatives. Here are five tips on how to get…
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FundraisingArticleOver 5 years old
Fundraising Emails: Do Potential Donors Think You’re a Spammer?
A new study by the nonprofit marketing firm EveryAction finds that 1 in every 14 fundraising emails sent…
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Members onlyFundraisingTemplateOver 5 years old
Giving Tuesday Sample Messaging Script 2016
A #GivingTuesday guide from the ASAE Foundation with instructions for donor testimonial videos and sample social media scripts…
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FundraisingArticleOver 5 years old
Study Shines Light on What Donors Want
The ways in which organizations engage and communicate with their supporters matters, says Abila’s Donor Loyalty Study.
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FundraisingArticleOver 5 years old
Pay What You Want: Less Crazy Than It Sounds?
In the past five years, about 30 synagogues in the U.S. have adopted a "pay what you want"…
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FundraisingArticleOver 5 years old
Rules of Engagement: Dues: You Decide
Why “pay what you want” might be less crazy than it sounds.
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FundraisingArticleOver 5 years old
Three Tips on Increasing Donor Engagement
A new study from software maker Abila looked at some of areas of disconnect between donors and nonprofits.…
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FundraisingArticleOver 5 years old
Monday Buzz: Shift the Focus of Your Year-End Fundraising Campaign
Many organizations make their end-of-the-year campaigns all about them. But what if you focused on donors instead? Plus:…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Say No to Wine and Cheese, Nonprofits
Why nonprofit donor events need to get beyond simply being fancy-schmancy affairs. Also: A generational expert talks up…
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FundraisingArticleOver 5 years old
The Social Appeal of Social Fundraising
Associations are fully entrenched in the world of social media—using various tools to communicate with and engage their…
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FundraisingArticleOver 5 years old
Foundation Offers Gen Y Donors an Affordable Way to Give
The One Percent Foundation pools small monthly gifts from thousands of them , helping little contributions make a…
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FundraisingArticleOver 5 years old
Could the Future of Fundraising Be Social?
As a fundraising tool, social media may not generate significant direct transactions, but, as some research shows, it…
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FundraisingArticleOver 5 years old
Associations: Have You Tried Mobile Fundraising?
A primer on mobile fundraising. Plus: How did your association deal with the Sandy Hook tragedy?
