Tag
Globalization
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Your Association’s Future Is Tied to China. Are You Ready?
This article is based on the updated ASAE ForesightWorks Driver of Change, China’s Expanding Global Influence, and reflects…
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Organizational StrategyArticleOver 1 year old
How Do You Take a Standard International? Lessons From the Field
As associations expand their global footprint, many find themselves confronting a critical question: How do you take a…
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Organizational StrategyArticleOver 1 year old
Eyeing European Expansion: Avoid These 5 Common Pitfalls
Many U.S. associations look to Europe as a natural opportunity to expand their reach, revenue, and membership—and as…
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Organizational StrategyArticleOver 1 year old
International Associations Should Double Down on Global Expansion to Build Resilience
The recent “Insight Update” published by ASAE highlights the growing pressures faced by U.S.-based professional societies, particularly in…
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MembershipArticleOver 2 years old
Eight Steps for Taking Your Certification Program International
Expanding your association’s certification program beyond your domestic audience can be a powerful strategy for growth. While many…
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Organizational StrategyArticleOver 2 years old
Shifting International Growth From Ad Hoc to Strategic
The ASAE International Association Advisory Council kicked off the first quarter of 2024 with a World Café webinar,…
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AdvocacyArticleOver 2 years old
How Association Initiatives Can Help Advance the United Nations Sustainable Development Goals
On any day, one may turn on the news and feel a sense of hopelessness. Wars in the…
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Meetings / EventsArticleOver 2 years old
The Challenges of Organizing International Events
Before an association kicks off the planning process for an international event, it’s wise to consider a few…
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GovernanceArticleOver 2 years old
Making the Decision to Internationalize Boards and Committees
As your association moves along an “international engagement spectrum” [PDF], there are key junctures and considerations to determine…
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Organizational StrategyArticleOver 2 years old
Ten Steps for Successful International Expansion
Back in June, experts from ASAE’s International Associations Advisory Council hosted a World Café to discuss international expansion.…
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Organizational StrategyArticleOver 2 years old
What Deglobalization and the World Economy Mean for Associations
As first-world explorers embarked on their global trade discoveries and conquests, it is likely no one considered the…
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Marketing / CommunicationsArticleOver 2 years old
How Understanding European Attitudes About Volunteering Can Help Associations
Any association professional who has engaged with volunteer leaders in different European countries or tried to recruit them…
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MembershipArticleOver 2 years old
Seven Mistakes to Avoid When It Comes to Canadian Members and Prospects
“Canadians are just like us” is a common assumption U.S.-based associations make about their Canadian members. Oftentimes, they…
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LearningArticleOver 2 years old
What “Emily in Paris” Can Teach U.S.-Based Association Execs About Working Internationally
The Netflix series Emily in Paris is a global sensation. While Netflix does not release viewership data, the…
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MembershipArticleOver 2 years old
Success-Driven Strategies to Expand Membership Globally
Membership dues that’s designed for a domestic market does not always translate well into the global marketplace. Potential…
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Organizational StrategyArticleOver 2 years old
The Elements of a Successful European Growth Strategy
For years, Europe has been an important destination for many U.S. associations interested in expanding their global reach…
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Meetings / EventsArticleOver 2 years old
Make Your Association More Inviting to International Customers
Virtual events and other online services are increasingly bringing international customers to associations. However, if organizations aren’t prepared…
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Marketing / CommunicationsArticleOver 2 years old
When Facing Disruption in Your Industry, Take a Cue From Changing Science
The global pursuit and development of COVID-19 vaccines saw critical contributions from researchers and manufacturers around the world.…
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Organizational StrategyArticleOver 5 years old
Seven Key Practices for Global Success
While the pandemic created a number of challenges in the association community, associations have also garnered global attention…
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Organizational StrategyArticleOver 5 years old
To Go Global, Channel Your Inner Diplomat
The growing international audience that many associations experienced during the pandemic needs more attention to stick around. Luckily,…
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Organizational StrategyArticleOver 5 years old
Five Essentials to Consider Before Expanding to Foreign Markets
At a time when organizations are revamping their strategies and rethinking ways to deliver value to their customers,…
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Meetings / EventsArticleOver 5 years old
How to Host Effective Global Virtual Team Meetings
It’s hard enough bridging cultural differences when your team is in the same room, but communicating and meeting…
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Organizational StrategyArticleOver 5 years old
A Slow and Steady Approach to Standard-Setting
Global standards for any association can be a challenge: By definition, they require agreements from stakeholders around the world. So…
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AdvocacyArticleOver 5 years old
Help Members Adapt to a Changing World
The global business landscape is changing. Trade policies for the United States and the European Union are forecast…























