Tag
magazine
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Marketing / CommunicationsArticleOver 5 years old
Report: Magazines Keeping Momentum in Digital Climate
A new report from magazine industry group MPA shows that even as declines in audience happen with older…
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Marketing / CommunicationsArticleOver 5 years old
How to Transform a Publication to Better Serve a Changing Industry
With the help of staff, research, and a drive to evolve and inspire, the communications team at the…
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Marketing / CommunicationsArticleOver 5 years old
Employing Rebranding Principles to Better Serve Your Magazine’s Readers
Following an overall rebranding in early 2015 that involved a new logo and look, the National Association of…
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Marketing / CommunicationsArticleOver 5 years old
Associations Now Celebrates Its 10th Anniversary
Highlights October 2005: First issue of Associations Now is published. "When ASAE merged with The Center for Association…
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Marketing / CommunicationsArticleOver 5 years old
New Tool Captures Print and Digital Magazine Consumption
To account for changes in how people read magazines, the Association of Magazine Media launched a new audience-measurement…
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Time Magazine Flouts Industry Guidelines With New Cover Ads
In what could prove a major test for the magazine industry, publishing giant Time, Inc., is testing a…
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MembershipArticleOver 5 years old
Air Force Association’s New Member Tier: Digital Mag Only, Please
The group remains committed to Air Force Magazine—it just plans to offer a cheaper membership option for those…
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Marketing / CommunicationsArticleOver 5 years old
Are Digital Magazines Really Working for Publishers?
While digital magazines on iPads and other platforms hold much promise for the industry at large, the format…
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Marketing / CommunicationsArticleOver 5 years old
Watch or Read? Magazines Offering Online Video Content
Condé Nast announced the addition of more than 30 new online video series to accompany some of its…
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Marketing / CommunicationsArticleOver 5 years old
Editor’s Note: Associations Now, Reinvented
Editor-in-Chief Julie Shoop on the launch of a new magazine.
