Tag
meeting strategy
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What Meeting Planners Miss About Attendees
Association meetings push quality content, but a new report suggests that cost has a stronger influence on who…
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Meetings / EventsArticleOver 5 years old
Take These Four Winning Elements of 2020’s Meeting Successes Into 2021
As your association starts planning for 2021, check out some of the bright ideas that kept events—virtual, in-person,…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: Embrace Negative Feedback
Giving attendees the chance to offer feedback opens the door to negative responses—but those comments can help you…
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Meetings / EventsArticleOver 5 years old
Create an Attendee Experience Strategy
When new tech products are designed and rolled out, there’s lots of focus on user experience (UX). When…
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Meetings / EventsArticleOver 5 years old
Daily Buzz: 2019 Renewal Strategies
Improve your member renewal rates—and gain new members—next year with these tips. Also: why people flake on meetings.
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Marriott Cuts Commissions on Group Bookings
The hotel chain says reducing commissions will allow it to make greater investment in meeting products and services. …
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Meetings / EventsArticleOver 5 years old
Discussion Guide: 5 Questions to Help Plan Your Next Meeting
What are the most important things your meetings need to deliver? Drill down on these questions to find…
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GovernanceArticleOver 5 years old
What to Do When Board Meetings Run Long
Inefficient board meetings have consequences far greater than frustrating staff and board members. Boards that do not use…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: Design a More Dynamic Meeting
Refresh your meetings by incorporating new learning techniques, panel styles, and more. Also: Are you creating goals all…
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Meetings / EventsArticleOver 5 years old
Monday Buzz: Innovate Conferences With “Meeting Mindshifts”
Improve your association events by adopting new ways of thinking. Plus: Learn how to be convincing when facts…
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Meetings / EventsArticleOver 5 years old
Global Conference Strategies: Should You Rotate Your Events or Select a Permanent Venue?
Conferences are a major component of an association's portfolio of membership programs. In fact, it's often described as…
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: What CDs and Conferences Have in Common
Don't sell your attendees warmed-over conference ideas in a world where everything fits neatly into a playlist. Here's…
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Marketing / CommunicationsArticleOver 5 years old
Taco Bell: Silence as a Marketing Strategy
How Taco Bell won the attention of many an online surfer by turning off its website and social…
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Meetings / EventsArticleOver 5 years old
Great Expecations: Keep Your Attendees’ Attention
You’ve got them in the door; now it’s time to keep them tuned in. Here are a few…
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Meetings / EventsArticleOver 5 years old
How McDonald’s Scored Big With Its Corporate Event
The fast-food giant drew success with an event strategy that focused as much on the people who couldn’t…
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Marketing / CommunicationsArticleOver 5 years old
Study: Mobile Marketing Field Growing Quickly
According to a new study by the Mobile Marketing Association, the field is experiencing rapid growth in both…
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Meetings / EventsArticleOver 5 years old
Conference Planning: 7 Ways to Make Your Next Conference Great
Are your meetings feeling a bit dull and drab? Here are seven things to think about as you…
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Marketing / CommunicationsArticleOver 5 years old
Consumers Still Like Email — When It’s Done Right
A survey by Blue Kangaroo found that 40 percent of consumers enjoy receiving email from their favorite brands,…
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Marketing / CommunicationsArticleOver 5 years old
The Fix: Improve Your Email Marketing Efforts
How should associations adapt their email marketing efforts to keep members engaged online? We Ask Ron McGrath, chief technology…


















