Tag
member data
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MembershipArticleOver 1 year old
Stop Guessing, Start Growing: Keys to Unlocking Your Data
Use clean data to personalize experiences, boost engagement, and make smarter decisions that grow your association’s impact.
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Member Data and the Ethics of AI
AI’s arrival is driving ethics conversations across society right now, in part because implementing AI means revisiting work…
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MembershipArticleOver 2 years old
Essential Database Maintenance: 4 Quick Actions to Take Now
You want to make informed, calculated decisions for your association—not wild guesses that leave you wondering whether your…
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MembershipArticleOver 2 years old
Build a Centralized Data Management Strategy
Every association wants to build strong relationships with members. Centralized member data can give associations a real-time view…
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MembershipArticleOver 2 years old
Initial Steps for Putting Your Member Data to Work
Data has long been important to associations as it drives fundamental operations like billing, renewals, and member information.…
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GovernanceArticleOver 5 years old
Good Reads You Might Have Missed: Data Privacy
Understanding how to balance the needs of your members and regulators with the realities of your organization is…
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MembershipArticleOver 5 years old
Membership Memo: Tap Your Real-Time Data
Behavioral data reveals member preferences for the American Society for Microbiology.
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MembershipArticleOver 5 years old
Easy, Low-Cost Ways to Update Member Data
Spring is here. What better time for a member data cleanup? Small, easy steps make a daunting challenge…
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MembershipArticleOver 5 years old
Share Your Members’ “Year in Review”
Businesses like Marriott, Spotify, and Facebook use “year in review” campaigns to connect and engage with users, customers,…
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MembershipArticleOver 5 years old
Keep Your Member Directory Cyber-Safe
Member directories are common on association websites, whether they’re members-only directories for the association community or public ones…
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MembershipArticleOver 5 years old
Identity Management Essentials
What’s the biggest challenge in managing members’ data? The goal for any association should be to create a…
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MembershipArticleOver 5 years old
Talking Tech: Identity Management Essentials
Your members trust you with their data. How can you protect this sensitive information while ensuring a seamless…
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MembershipArticleOver 5 years old
Thursday Buzz: Steve Jobs Lives On. Here’s How.
Associations can learn from the legacy of Steve Jobs. Plus: How should your association handle data?
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: When Your Member Database Loses Its Luster
Does your database need a public relations campaign to convince your staff to rely on it again? Also:…
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MembershipArticleOver 5 years old
How Your Member Data Can Help You Predict the Future
If you look closely, you’ll notice that much of your life—your relationships, your finances, your politics—is predicated on…
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MembershipArticleOver 5 years old
Member-Data Collection: The Never-Ending Story of Data Management
Associations have long wondered how to get more members to update their profile info. One association says the…
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MembershipArticleOver 5 years old
Good Counsel: Share Member Information With Care
Think twice before renting member information to just anyone who asks for it. Check out these caveats to putting…
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MembershipArticleOver 5 years old
Social Media Roundup: Keep That Member Database Updated
The low-tech approach to making sure your member database has the correct contact info. Also: Face-to-face still wins…
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MembershipArticleOver 5 years old
Give Members a Reason to Give You Their Data
Tech giants that swim in big data don't get all that info from surveys. It's time for associations…
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MembershipArticleOver 5 years old
Membership Memo: Measure Much?
New online communities mean new data to track.
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Time to Get Focused
Are you using your data correctly? Also: Why pop culture is a cheap social media trick.
