Tag
member growth
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MembershipArticleOver 2 years old
Report: Membership Growing Thanks to Better Communication
Marketing General Incorporated’s annual report found the lowest percentage of associations reporting a membership decline in 16 years.
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MembershipArticleOver 2 years old
How Trade Associations Stay Optimistic
Despite plenty of uncertainty, a new survey says trade-group execs remain positive, thanks to efforts to move beyond…
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MembershipArticleOver 2 years old
We Asked, You Answered: Celebrating 2022 Successes
Before association pros say hello to 2023, we asked them to share some organizational wins and achievements from…
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MembershipArticleOver 2 years old
5 Considerations for Building an Effective Award Program
Launching or revamping an awards program can be a great way to give attention to members new and…
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MembershipArticleOver 2 years old
How Small Tweaks to Your Membership Structure Can Yield Big Results
Raising dues is always a sensitive topic, but what if there were a way to avoid it altogether…
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MembershipArticleOver 2 years old
How to Convert an Attendee to a Member
Looking to take your relationship with a nonmember attendee to the next level? Here are three ideas for…
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MembershipArticleOver 2 years old
Four Reasons for a Record Growth in Membership
Sometimes adversity can lead to opportunity. While data shows more people are leaving their jobs, they haven’t stopped…
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MembershipArticleOver 5 years old
How Free Resources Can Build Relationships and Increase Member Value
A surge of free offerings for members and nonmembers during the pandemic led to increased engagement and stronger…
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MembershipArticleOver 5 years old
The Classic Membership Model Is Dead—and That’s a Good Thing. Here’s Why.
Five ways forward-thinking associations are evolving.
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MembershipArticleOver 5 years old
Top 2020 Membership Takeaways
Is 2020 ending with a bang or a whimper? Hard to say, but it’s almost over, and that…
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MembershipArticleOver 5 years old
An Inside Look at How a Marketing Campaign Can Yield More Members
Like many organizations, IPC, the electronics industry’s global trade association, has a membership growth challenge. While the pandemic…
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MembershipArticleOver 5 years old
Performance Under Pressure: Lessons From COVID-19 Success Stories
These are tough times for almost every organization, but some for-profits are finding ways to make membership or…
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MembershipArticleOver 5 years old
Hitting a Membership Milestone Despite Adversity
One association’s unwavering commitment to achieve a membership goal sustained it through a crisis, allowed it to reach…
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MembershipArticleOver 5 years old
Membership Success Stories Amid COVID-19
The storm of COVID-19 is not over—far from it—but now is a good time to see what associations…
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MembershipArticleOver 5 years old
Three Tactics to Boost Your Nondues Revenue
For many associations, building new ways to generate revenue and diversify beyond membership comes down to identifying, and…
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MembershipArticleOver 5 years old
Daily Buzz: Integrate Planning Into Your Schedule
Planning and adapting for the future is an ongoing process—that's why you need to incorporate it into your…
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MembershipArticleOver 5 years old
Iraq Cybersecurity Pros Get Their Own Association Chapter
When the global business technology organization ISACA forms an international chapter, which it has done more than 220 times,…
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MembershipArticleOver 5 years old
What’s Your Membership Resolution for 2019?
At the start of a new year, you’re probably making a resolution or two. We asked a few…
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MembershipArticleOver 5 years old
Daily Buzz: Cultivating a Young Professional Membership Base
Yes, young professional members have specific needs. But are you meeting those needs, or just stereotyping a key…
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MembershipArticleOver 5 years old
3 Mistakes to Avoid During Member Onboarding
Common missteps or incorrect assumptions can jeopardize new-member relationships. The author of Retention Point, a new book on…
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MembershipArticleOver 5 years old
What to Do When Membership Is Declining
Findings from this year’s Marketing General Membership Marketing Benchmarking Report indicate that membership growth is strong. But what…
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MembershipArticleOver 5 years old
Friday Buzz: Why Some Members Are Tuning Out
The MemberClicks blog shares a few reasons you may be seeing a drop in membership. Also: Last year,…
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MembershipArticleOver 5 years old
Membership Hack: March Madness Membership Drive
This time of year, everyone seems to have March Madness on the mind, including an association that’s using…
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MembershipArticleOver 5 years old
Friday Buzz: Revitalize Member Experiences
If your membership numbers are flagging, here are a few ideas to try to get them back up.…
