Tag
member loyalty
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MembershipArticleOver 1 year old
Report: Member Loyalty Remains Strong
Momentive's survey of members and association staff find plenty of support for advocacy, meetings, and AI, but also…
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MembershipArticleOver 5 years old
Three Ways to Create Forever Members
Has membership fatigue set in with the people your association serves? A forthcoming book explores how associations and…
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MembershipArticleOver 5 years old
Data Nugget: The Cost of Lapsed Members
Key takeaways as to why members decide not to renew.
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MembershipArticleOver 5 years old
Wednesday Buzz: Focus on Your Brand
In an increasingly competitive market, an association’s brand may be its most valuable asset. Also: a different way…
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MembershipVideoOver 5 years old
How to Attract, Retain, and Cement Member Loyalty
ASAE presents the best of the Online Conference for Small-Staff Associations—an educational session on membership methodologies and strategies…
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MembershipArticleOver 5 years old
Affinity Discount Program: As Good as Gold
Earning rewards via an affinity discount program adds new layer to membership.
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MembershipArticleOver 5 years old
Member Loyalty: Reward Your VIP Attendees
Can a member loyalty program benefit your meetings and events?
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MembershipArticleOver 5 years old
The Power of One: How 2012 Reshaped Association Membership
How 2012 reshaped association membership: Social media campaigns, the analysis of member data, and specialized loyalty programs are…
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MembershipArticleOver 5 years old
Join With Your Brain, Stay With Your Heart
Humans make decisions based on emotions—most of the time. When it comes to the decision to join, a…








