Tag
Membership
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MembershipArticleOver 5 years old
Turn Member Referral Into a Status Symbol
At the National Cattlemen's Beef Association, member-get-a-member is more than a one-time campaign. Its long-running Top Hand Club…
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AdvocacyArticleOver 5 years old
Best Benefit Ever: A Coffee Association With Plenty of Perks
In honor of National Coffee Day, we take a look at what’s percolating at the National Coffee Association.
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MembershipArticleOver 5 years old
Tuesday Buzz: The Membership Plight of a Secret Society
What happens when a free secret society decides to ask for membership dues? The Latitude Society is finding…
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MembershipArticleOver 5 years old
Wi-Fi Alliance Launches Membership for IoT Companies
Companies jumping into the Internet of Things and smart-home technologies will now be able to connect to the…
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MembershipArticleOver 5 years old
Is Your Staff Trained to Sell Membership?
Any association staffer who interacts with members and prospects influences the membership experience. Research from the retail sector…
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MembershipArticleOver 5 years old
Best Benefit Ever: The Elimination of Alumni Exclusivity
The University at Buffalo Alumni Association will offer its current benefits but eliminate its entry cost by restructuring…
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Marketing / CommunicationsArticleOver 5 years old
Pope Francis: Catholic Student Associations Capitalize on Papal Visit
The pope's first trip to the United States this week, promises to snarl traffic and draw online buzz,…
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MembershipArticleOver 5 years old
Why One Tire Dealers Group Put on the Brakes
The decision by the New Jersey State Tire Dealers Association to stop spinning its wheels, to put it…
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MembershipArticleOver 5 years old
Thursday Buzz: The Scoop on Facebook’s Dislike Button
The world’s largest social network is working on a “dislike” button, but there's more to the news than…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: A Prime News Deal
Amazon Prime subscribers will finally be able to take advantage of the company’s ownership of the Washington Post.
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MembershipArticleOver 5 years old
In Recruitment, a Little Recognition Goes a Long Way
There's no one way to make a member-get-a-member program a success, but recognition for recruiters is a must.…
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MembershipArticleOver 5 years old
Best Benefit Ever: Fantasy Sports Research That Matters
Organizations looking to join the rapidly growing world of fantasy sports can get the information they need, thanks…
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MembershipArticleOver 5 years old
Telecom Group Makes Room for Startups
The International Multimedia Telecommunications Consortium has launched a new membership option specifically targeting small or startup companies in…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: How to Generate Video Lead Conversion
Everyone's always talking about video, but what are some legitimate ways to use it for lead conversion? Plus:…
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MembershipArticleOver 5 years old
Find More Meaning in Your Metrics
In baseball, "Wins Above Replacement" has become a powerful metric for connecting player performance to teams' missions: winning…
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MembershipArticleOver 5 years old
Best Benefit Ever: Navigating Michigan’s Entrepreneurial Scene
Businesses and investors now have an interactive online guide to Michigan’s community of entrepreneurs thanks to the Michigan…
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MembershipArticleOver 5 years old
Best Benefit Ever: A New Breed of Service for Cattle Ranchers
With its latest member benefit, the American Gelbvieh Association brings data analysis and genetic-management tools to cattle breeding.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Keeping Volunteers Engaged
Strategies to ensure volunteers don’t suffer from burnout or disengagement. Also: A tech giant embraces a major revamp…
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Meetings / EventsArticleOver 5 years old
How the Beer Industry Brews Good Business, Together
Despite being a part of a rapidly growing, competitive industry, brewers have learned to appreciate the value of…
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MembershipArticleOver 5 years old
A Revenue-Generating Online Directory
Associations exist first and foremost to serve their members, but sometimes they want to offer new products and…
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MembershipArticleOver 5 years old
Wednesday Buzz: It’s Time to Prepare for Swap Ideas Day!
September 10 is as good a day as any to encourage your association to swap ideas. Plus: a…
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MembershipArticleOver 5 years old
Finding the Middle Ground on Member Engagement
Every member has his or her own reasons for engaging with your association, but how do you best…
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MembershipArticleOver 5 years old
Best Benefit Ever: Scholarships for Members’ Families
The Affiliated Workers Association expands its benefits to include support for the education of members’ families.
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MembershipArticleOver 5 years old
M2M Council Embraces “Internet of Things” in Name Change
The machine-to-machine communications organization is only two years old, but it's name already was starting to feel outdated…
