Tag
Promotions
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Marketing / CommunicationsArticleOver 2 years old
Behind an Association’s Black Friday Sale
The International Society of Automation’s annual take on the post-Thanksgiving doorbuster promotion has reaped nondues rewards. Doing it…
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Career DevelopmentArticleOver 2 years old
How to Lead an Employee Who Doesn’t Want a Promotion
Not every employee thinks of “promotion” the same way. For execs, that’s an opportunity to rethink how you…
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Marketing / CommunicationsArticleOver 5 years old
How to Reap the Benefits of a Podcast Without Producing It
When the International Parking and Mobility Institute was looking to launch a podcast, the group realized doing it…
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Executive LeadershipArticleOver 5 years old
Comings and Goings: Winter 2020
A roundup of new hires and other personnel moves in the association industry.
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Marketing / CommunicationsArticleOver 5 years old
Does the Algorithm Tell the Whole Story About Your Content?
When it comes to content strategy, it’s easy to lean on algorithms to make decisions on content presentation—but…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: When Freebies Are Problematic
Offering a giveaway? Let fashion retailer Forever 21 give you a lesson in what not to do. Also:…
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Meetings / EventsArticleOver 5 years old
One Hot Dog at a Time: Lessons in Media Mastery From Major League Eating
The group behind the famed Nathan’s Hot Dog Eating Contest has proven effective at drawing press attention on…
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Marketing / CommunicationsArticleOver 5 years old
How to Market on a Shoestring Budget
The big event is just a few short months away. Your organization and members are eager to begin…
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Career DevelopmentArticleOver 5 years old
Career Coach: Position Yourself for a Promotion
If an employee wants to get promoted in the next year, what should she do to better position…
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Career DevelopmentArticleOver 5 years old
Career Coach: Position for Promotion
Career advice from certified executive coach Cheryl Palmer.
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Meetings / EventsArticleOver 5 years old
Daily Buzz: Market Your Meeting on the Cheap
A robust event marketing campaign can be expensive—but you don’t have to have a big budget to succeed.…
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MembershipArticleOver 5 years old
Membership Hack: New-Member Giveaway
Everyone loves a freebie—including your member prospects. The American Water Works Associations offers new members two kinds of…
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Marketing / CommunicationsArticleOver 5 years old
Industry Initiative Touts The Benefits of Tile
Why tile? The Tile Council of North America teamed up with other industry groups to answer that question—and…
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Marketing / CommunicationsArticleOver 5 years old
Tea Council Invites People to Share Their Love of Tea
The Tea Council of the USA has launched a photo-sharing sweepstakes encouraging tea drinkers to show how and…
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Marketing / CommunicationsArticleOver 5 years old
How Your Association Can Have a #PrimeDay of Its Own
It's not every day that membership is a major story in the mainstream press, but this week Amazon…
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Career DevelopmentArticleOver 5 years old
Make Yourself Promotable
If you're interested in a promotion, you should prepare. Bosses are busy, and they don't always have your…
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Career DevelopmentArticleOver 5 years old
Want a Promotion? Make Yourself Promotable
Tips on how to show your value as you aim for a spot in the corner office.
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Marketing / CommunicationsArticleOver 5 years old
Best Benefit Ever: A Promotional Boost for Memoirists
Members of the National Association of Memoir Writers have a new opportunity to promote themselves and their work.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: When a Speaker Proves Less Relevant Than Expected
An association CEO rants about a presenter gimmick—and why it’s not particularly relevant to his leadership needs. Also:…
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Marketing / CommunicationsArticleOver 5 years old
Airport Group Highlights Members With Fresh Deck of Trading Cards
Taking advantage of the lasting popularity of memorabilia related to IATA codes, Airports Council International—North America is working…
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Career DevelopmentArticleOver 5 years old
Study Reveals Career Cost of Promoting Diversity, For Some
For women and minorities who advocate for other women and minorities in the workplace, the price of promoting…
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Business DevelopmentArticleOver 5 years old
Comings and Goings: February 2013
A roundup of new hires and other personnel moves in the association industry.
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Marketing / CommunicationsArticleOver 5 years old
Drug Information Association’s Tip for Association Tradeshows
Have tradeshows? The Drug Information Association has valuable lessons about how to expand your reach, gain new members,…
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Marketing / CommunicationsArticleOver 5 years old
Small Business Saturday: Associations Big Ideas for Shopping Small
How some associations are taking part in the American Express’ initiative Small Business Saturday, in its third year.
