Tag
Strategy and Operations
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MembershipArticleOver 2 years old
Report: Job Boards, Emails Bolster Online Communities
A new report finds that active members of an association’s online community are more likely to engage more…
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Organizational StrategyArticleOver 2 years old
Why Competitive Analysis Matters More Now
Your rivals aren’t just other associations. More for-profit and online resources are chasing your members’ dollars. Here’s how…
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Organizational StrategyArticleOver 2 years old
How to Support Your Association’s Future
Association leaders are often charged to think about the future of the industry they serve. But what does…
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Organizational StrategyArticleOver 2 years old
Keys to a Successful Merger
The Endocrine Society’s merger with an academic group ends a “transactional” relationship, allowing it to better focus on…
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Organizational StrategyArticleOver 2 years old
How to Make Your Strategy’s Message Stick
A website and announcement aren’t enough. Communicating strategic goals to staff means making its principles concrete and soliciting…
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Meetings / EventsArticleOver 2 years old
Report: Leaders Want More, Better In-Person Staff Meetings
A new report finds organization leaders want more in-person staff meetings, even with a more distributed workforce.
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Organizational StrategyArticleOver 2 years old
How to Rethink Your Business Model
Association experts are rethinking business models to better respond to the needs of current members, while also drawing…
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Legal Group Sets AI Guidelines
The New York State Bar Association has released guidelines to its members on the use of generative artificial…
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Organizational StrategyArticleOver 2 years old
Three Steps for Becoming AI Ready
Don’t allow association silos to get in the way – becoming AI ready means resolving some cultural disconnects…
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Marketing / CommunicationsArticleOver 2 years old
When to Make a Statement
Leaders are under more pressure to make a statement on hot topics. In the current moment, an action…
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Organizational StrategyArticleOver 2 years old
Why Associations Are Feeling Optimistic
Associations are feeling more optimistic, fueled by an increase in events and a return to in-person meetings.
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Marketing / CommunicationsArticleOver 2 years old
Candy Group Updates Series Featuring Members
The National Confectioners Association's online series “The Sweet Life” promotes the industry’s range and economic might.
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Marketing / CommunicationsArticleOver 2 years old
Report: Targeted Emails Draw Higher Engagement
Higher Logic’s analysis of more than 2 billion messages showed the advantages of moving beyond email blasts.
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Organizational StrategyArticleOver 2 years old
How to Start an AI Strategy
As a disruptive technology, generative AI has few peers. But old-fashioned planning can help you address it.
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Organizational StrategyArticleOver 2 years old
What Associations Should Know About Successful Mergers and Acquisitions
As association mergers and acquisition activity continue to increase, it’s important for association professionals to understand the ins…
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Organizational StrategyArticleOver 2 years old
Creating a Strategic Plan That Enhances Member Value
Strategic plans can help guide associations toward future achievements and developments. It’s also possible to give the plan…
