Tag
Data Analysis
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Organizational StrategyArticleOver 5 years old
Using Data to Meet Your Strategic Goals
Collecting data from inside your own organization can be difficult, but organizing and analyzing it may help with…
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MembershipArticleOver 5 years old
Why Just One Kind of Member Research Isn’t Enough
By pursuing both quantitative data and qualitative input from its members, the Construction Financial Management Association discovered a…
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Meetings / EventsArticleOver 5 years old
How Data Analysis Helps Create Better Events
Recent trends in data analysis are starting to touch every part of the association business, and that includes…
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Marketing / CommunicationsArticleOver 5 years old
What Happens When You Don’t Optimize Your Content
Associations produce a lot of content, but if that content isn’t properly optimized for your audience, you may…
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MembershipArticleOver 5 years old
Member Surveys and Beyond: What to Do With All That Data
Associations typically produce reports on their members regularly, tallying member counts, calculating revenue, counting how many have renewed…
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AdvocacyArticleOver 5 years old
Virginia Healthcare Group’s Data-Driven Advocacy
The Virginia Hospital and Healthcare Association is using publicly available data to show the value its members deliver…
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LearningArticleOver 5 years old
Rick Smolan: Data Dive
Why big data is a big deal, according to The Human Face of Data author Rick Smolan.
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LearningArticleOver 5 years old
Big Data Is A Big Deal
At a TED Conference years ago, Marissa Mayer—Google's first female engineer and now Yahoo's CEO—asked former journalist Rick…
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Organizational StrategyArticleOver 5 years old
The Power of Data Mining
Associations Now: Why is data analysis so powerful? King: Data levels the playing field. When a midlevel career…
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Organizational StrategyArticleOver 5 years old
Talking Tech: The Benefit of Data Analysis
Digging for business intelligence via data is not just for technologists, says Debbie King, COO of DSK Solutions,…
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MembershipArticleOver 5 years old
Find More Meaning in Your Metrics
In baseball, "Wins Above Replacement" has become a powerful metric for connecting player performance to teams' missions: winning…
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Marketing / CommunicationsArticleOver 5 years old
The American Geophysical Union Uses Data to Dig Up Experts
To identify and locate scientific experts among its database of earth and space scientists, AGU is turning to…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: How Big Is Your Crowd, Really?
A new study suggests smartphones could provide a way to more accurately gauge crowd size. Plus: Where to…
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MembershipArticleOver 5 years old
Without Membership Metrics, You’re Working Blindfolded
A new survey of associations on their membership performance shows some still lack a clear view of vital…
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Organizational StrategyArticleOver 5 years old
Association Forum of Chicagoland Launches New Benchmarking Tool
The Association Forum of Chicagoland says that its new InSight EZ tool can help its members compare practices…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Your Event, Sunny Side Up
Just because it’s cold outside doesn’t mean your event can’t be outdoorsy. Plus: What your association can learn…
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LearningArticleOver 5 years old
The Intelligence Cycle
The steps you should take to gather intelligence effectively for your organization.
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Marketing / CommunicationsArticleOver 5 years old
Parsing Through the Big Data Hype
In recent days, a number of high-profile voices have raised questions about whether big data is worthy of…
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Organizational StrategyArticleOver 5 years old
Big Data a Big Waste? One Journalist’s Take on Data Research
Does size matter when it comes to data? More data may actually be a waste of time, according…
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LearningArticleOver 5 years old
Lunchtime Links: Correlation vs. Causation, Big Data Style
Sure, the data points may correlate, but it doesn’t mean a thing if you can’t find the root…
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LearningArticleOver 5 years old
Train Your Staff To Analyze Big Data
According to a survey, organizations should keep big data analytics within their organization. For this, you need employees…
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Lunchtime Links: Nate Silver’s Numbers Didn’t Lie
Nate Silver’s spot-on prediction of the presidential election is a big win for big data. Also: Why the…
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Organizational StrategyArticleOver 5 years old
Make Room in The C-Suite: Rise of the Chief Data Officer
Business intelligence and data analysis are touted as waves of the future and are sparking the emergence of…
