Tag
Product Development
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Marketing / CommunicationsArticleOver 5 years old
How to Transform a Publication to Better Serve a Changing Industry
With the help of staff, research, and a drive to evolve and inspire, the communications team at the…
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Marketing / CommunicationsArticleOver 5 years old
10 Tips for Creating Engaging Content on an Association Budget
A trade association newsletter or magazine should be one of the top five member benefits your organizations offers,…
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GovernanceArticleOver 5 years old
An Inside Look at Developing and Launching a New Product
Health information professionals are keenly aware of the calls for more data sharing by the federal government and…
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Organizational StrategyArticleOver 5 years old
Lessons from Association Innovators
What could your association do with $10,000? That's what the ASAE Foundation's Innovation Grants Program (IGP) asks ASAE…
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Organizational StrategyArticleOver 5 years old
Evaluate Member Programs to Determine What to Cut and What to Keep
One of the biggest challenges a membership department or association overall faces is the question of "what can…
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MembershipArticleOver 5 years old
How a Shift in Thinking Helped One Association Reach a New Audience
Each year, the publishing arm of the Professional Ski Instructors of America and the American Association of Snowboard…
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Members onlyOperationsTemplateOver 5 years old
Budget Section, ASAE Focus Framework New-Product Proposal
A sample budget from ASAE's Focus Framework new-product proposal form, listing revenue and expense lines to consider when…
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Members onlyOrganizational StrategyTemplateOver 5 years old
Narrative Section, ASAE Focus Framework New-Product Proposal
A sample narrative section of a new-product proposal form from ASAE's Focus Framework, listing questions to gather about…
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Innovation in Plain Sight: ASAE’s Experiment With a New Product Development Framework
Mariah Burton Nelson, CAE, VP, innovation & new product development, reveals what ASAE is learning from its initiative…
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Organizational StrategyArticleOver 5 years old
Product Development: Don’t Reinvent the Wheel
Three tips for starting up a new product development initiative.
