Tag
Publishing
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Marketing / CommunicationsArticleOver 5 years old
Fire and Fury: Associations Defend Publication of West Wing Tell-All
A cease-and-desist request against Michael Wolff’s Fire and Fury has associations invoking the First Amendment and a “chilling…
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LearningArticleOver 5 years old
Should Associations Look Into the Audiobook Trend?
Riding the same wave of success as podcasting, audiobooks have grown significantly in the past few years. If…
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LearningArticleOver 5 years old
Idea Bank: A Newspaper for Kids
What’s the great idea? Sheep Reporter Who’s doing it? American Sheep Industry Association What’s involved? Intended to teach…
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Marketing / CommunicationsArticleOver 5 years old
Google Loosens Policies on News Website Paywalls
The search giant says that it’ll change its “First Click Free” policy, which has been controversial with publishers,…
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Marketing / CommunicationsArticleOver 5 years old
How to Transform a Publication to Better Serve a Changing Industry
With the help of staff, research, and a drive to evolve and inspire, the communications team at the…
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Marketing / CommunicationsArticleOver 5 years old
10 Tips for Creating Engaging Content on an Association Budget
A trade association newsletter or magazine should be one of the top five member benefits your organizations offers,…
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Can Your Journal Protect Its Peer Reviewers?
Peer review is essential to scholarly publications, many of which are published by associations. It allows for candor…
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Marketing / CommunicationsArticleOver 5 years old
Employing Rebranding Principles to Better Serve Your Magazine’s Readers
Following an overall rebranding in early 2015 that involved a new logo and look, the National Association of…
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LearningArticleOver 5 years old
Orthopedic Surgeons Launch New Open-Access Journal
The American Academy of Orthopaedic Surgeons this week expanded its existing open-access options by launching a new online…
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Marketing / CommunicationsArticleOver 5 years old
Fend Off Copyright Infringement
In this age of instant information, available at the click of a mouse or a tap on your…
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Marketing / CommunicationsArticleOver 5 years old
How Next-Gen Thinking Led to Publication Success and Audience Growth
It's unusual when a magazine editor can look at a budget cut and see a silver lining. But…
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Marketing / CommunicationsArticleOver 5 years old
An Association Magazine Designed for Member Success
In December 2015, writer Chava Gourarie reported in a Columbia Journalism Review article that 204 print magazines launched…
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Organizational StrategyArticleOver 5 years old
Aligning Revenue With Mission
Associations have never relied on dues as their sole source of income. But with increased competition for their…
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AdvocacyArticleOver 5 years old
After Merger, Publishers Group Doubles Down on Education
In the nearly three years since the Association of American Publishers merged with the Association of Educational Publishers,…
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Marketing / CommunicationsArticleOver 5 years old
Facebook Instant Articles Expand Their Reach
A Facebook feature previously reserved for big media outlets will soon be open to publishers of all shapes…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Association Art Directors Make Bank
A new report from Folio magazine indicates that the job of art-directing an association magazine may be getting…
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AdvocacyArticleOver 5 years old
Open Access Week: Overcoming Obstacles
To mark Open Access Week, here's a look at how some associations are embracing the movement and pushing…
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AdvocacyArticleOver 5 years old
Publishers Association: E-Books Aren’t Killing Physical Copies
Booksellers can breathe a sigh of relief, as a new survey shows e-books have yet to end the…
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Marketing / CommunicationsArticleOver 5 years old
The Keys to a Successful Video Strategy
In early 2014, staff at the Aircraft Owners and Pilots Association began hearing some troubling news involving its…
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MembershipArticleOver 5 years old
Milestone Members Featured on Association Magazine
How's this for welcoming a new member? Laura Burke, a compliance coordinator at St. Jude Children's Research Hospital…
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Marketing / CommunicationsArticleOver 5 years old
Niche Publishing: Your Content Strategy Can’t Stay Still
The world of niche publishing may not be quite as focused on the almighty pageview or banner ad…
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Marketing / CommunicationsArticleOver 5 years old
Computer Society Capitalizes on Its Content With New Curated Digest
To better expose its members to the content in the 13 magazines it publishes, IEEE Computer Society has…
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: The Post-Gigaom Publishing Landscape
The end of a prominent technology blog presents a cautionary tale for publishers. Plus: an equation built to…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: What SkyMall Teaches About Captive Audiences
The catalog company that has enticed passengers with in-flight shopping for a quarter of a century just filed…
