Tag
Social Media
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: The Secret Formula for Great Events
A PR specialist breaks down the essential elements of a perfect event. Also: modern ways to generate new…
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Conscious InclusionArticleOver 5 years old
Social Media Roundup: Diversify Your Speaker Lineups
Associations who think their event speaker rosters are all set might want to take another look. Is your…
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Marketing / CommunicationsArticleOver 5 years old
Online Communication: Find Better Ways To Respond To Members
It's not them, it's you. Curb online communication flubs before you lose another member. Also: An executive explains…
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Meetings / EventsArticleOver 5 years old
Say Cheese: Instagram at Meetings
Snapping photographs that capture the excitement of a meeting is not an easy task. Could getting meeting attendees…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Change Your Perspective on Facebook
Facebook is always changing, but for associations, that may not be a good thing. Plus: An opportunity to…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: How Early is Too Early to Go Social?
First-graders take their first social media steps in the classroom. Also: Save your e-newsletters from Gmail embarrassment.
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Meetings / EventsArticleOver 5 years old
Event Technology: Give Your Guests the Gift of Tech
Is your event technology meeting your guests’ expectations? Make sure a few outlets are nearby. Also: how to…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Meet Your New Twitter Profile
Twitter takes a page from Facebook's playbook and gives profiles a new look. Also: A new online security…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Tweet to Your Heart’s Content (With Context)
When taking on the role of a news outlet, be prepared to bring along an important tool—context. Also:…
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Marketing / CommunicationsArticleOver 5 years old
Outdoor Industry Association Keeps an Ear Out for Members
To help its members stay current among the myriad conversations happening via social media, the Outdoor Industry Association…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The Potency of Expert Reviews
We all hope our events, publications, and outreach win over members, possible members, and the general public. So…
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FundraisingArticleOver 5 years old
Social Fundraising: Ask an Expert
Advice from a social fundraising expert on how to implement it the right way.
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FundraisingArticleOver 5 years old
The Social Appeal of Social Fundraising
Associations are fully entrenched in the world of social media—using various tools to communicate with and engage their…
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Marketing / CommunicationsArticleOver 5 years old
Scarlett Johansson: When Good Celebrity Endorsements Go Bad
Lessons from a nonprofit that had a nasty public break-up with an A-list spokeswoman. Also: Design events for…
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Marketing / CommunicationsArticleOver 5 years old
Facebook and Gmail: Our Online Marketing Standbys Evolve
Maybe it's time to break up with Facebook entirely, one company suggests. Also: How Gmail is offering up…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: A Multigenerational View
How conference centers are trying to keep people of all ages pleased. Plus: what associations can take away…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The World Is Your Blog’s Oyster
What has been a tumultuous era for news outlets could present your association with a chance to raise…
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Marketing / CommunicationsArticleOver 5 years old
Study: If You’re Tweeting, Add a Photo For Higher Engagement
Looking to increase the number of retweets you’re getting? A new study by Twitter found that adding photos,…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Facebook’s Destined to Break Your Heart
Facebook appears headed for a major correction in the way it does organic social reach, and that may…
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Meetings / EventsArticleOver 5 years old
Social Media: Maybe You Should Be Too Proud to Beg
Why begging for attention on social media might get you the wrong kind of attention. Also: What’s holding…
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Marketing / CommunicationsArticleOver 5 years old
Social Marketers: Is Twitter Worth the Effort?
Some reasons why your association's Twitter efforts may not be soaring, and what's up with the social network's…
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Marketing / CommunicationsArticleOver 5 years old
Online Engagement: Take Small Talk Up a Notch
Online engagement keeps your members involved and gives them extra value. Also: Publicity professionals share pointers on how…
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Marketing / CommunicationsArticleOver 5 years old
Thursday Buzz: Get Your Audiences Reading and Sharing
Uncover the emotional drivers behind the most popular content spreading across the internet. Also: rekindling the call for…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Complacency is not an Option
Why your social strategy shouldn’t stay so complacent. Also: New conference technology that turns anyone’s smartphone into a…






















