Tag
Social Media
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Marketing / CommunicationsArticleOver 5 years old
Idea Bank: Instagram Ambassadors
Theater association uses high school students to boost social media.
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Marketing / CommunicationsArticleOver 5 years old
Data Point: Time for TikTok?
The fastest-growing social media platform in the world isn’t Instagram, SnapChat, Facebook, or Twitter.
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2020 Gold Circle Awards
Congratulations to the 2020 Gold Circle Awards winner of the Overall Excellence Award, the Infectious Diseases Society of…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: The Right Remote Computing Setup for You
The proper configuration of your workstation can improve productivity. Also: A quality digital marketing campaign starts with good…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: A Social Media Security Guide
How to protect your organization and its brand image from cyberattacks. Also: Figuring out the appropriate length of…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Channel Your Inner Child for Better Decision Making
How to break free from analysis paralysis. Also: Take a simple approach to social media policy.
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Marketing / CommunicationsArticleOver 5 years old
Healthy Social Media Use While Practicing Social Distancing
A communications expert offers tips on using social media to improve connections.
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Recruiting Volunteers
Quick and effective ways to get volunteers who will make a difference. Also: How technology can keep you…
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Marketing / CommunicationsArticleOver 5 years old
Startup Stories: Influencer Marketing Association
Launch: September 2019 Leadership: Executive Director Kristy Sammis Website: influencermarketing association.org The Mission | “Influencer marketing is the practice of compensating,…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: The Right Way to Use Online Collaboration Tools
Maintain proper etiquette when communicating through messaging apps at work. Also: Boost your brand presence on Instagram.
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Create a Social Listening Strategy
The steps to building a social listening strategy that gets results. Also: what an effective infographic looks like.
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Marketing / CommunicationsArticleOver 5 years old
Use Employee Advocacy to Turn Your Staff Into Digital Brand Ambassadors
Everyone has a platform and a personal brand these days—why shouldn’t your association leverage that? That’s the idea…
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GovernanceArticleOver 5 years old
Say What? 3 Elements of an Effective Social Governance Policy
It’s easy to make a misstep on social media. But with a smart set of governance rules, you…
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Marketing / CommunicationsArticleOver 5 years old
Are Political Ads on Social Media OK? Many Say Yes
A new study from the Public Affairs Council finds that even given recent controversy over the use of…
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Marketing / CommunicationsArticleOver 5 years old
Turn Member Influencers Into Industry Ambassadors
If you have members who are influential in your industry or profession, consider putting them to work as…
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Marketing / CommunicationsArticleOver 5 years old
Everything You Can (and Should) Learn From Influencers
On social media, digital influencers often have the freedom to act and respond in ways that your organization…
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Marketing / CommunicationsArticleOver 5 years old
Social Ad Spending Is Growing, but What’s the ROI?
While spending on social media is rising along with digital ad spend in general, social platforms can sometimes…
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AdvocacyArticleOver 5 years old
Should Social Media Have a Role in Your Advocacy Efforts?
As an association professional, should you encourage your members to reach out to their legislators via social media?…
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Marketing / CommunicationsArticleOver 5 years old
Membership Hack: Super Bowl Wager
Members of the Home Furnishings Association placed a friendly wager in advance of Super Bowl LIV. The $1,000…
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Marketing / CommunicationsArticleOver 5 years old
Can Real-Time Public Relations Analysis Help Association Marketers?
New research looks at ways that analysis of social media and online forums can help marketers understand their…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Finding Success Without Facebook
For some, the social media platform is no longer a part of their marketing plans. Also: What associations…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Make an Impact With LinkedIn
Nonprofits can find growth opportunities on the social network focused on professionals and job seekers. Also: Want to…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: How to Make Your Presenters Presentable
What you can do to get your conference speakers ready. Also: Don’t ignore your social mentions; learn how…
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Marketing / CommunicationsArticleOver 5 years old
Influencers-in-Chief: CEOs on Social Media
Like many association leaders, these three CEOs use social media to actively engage followers and gain influence for…






















