Article Marketing / Communications 2 min read
Highlight Your Accomplishments, Not Your Ego
Highlight your accomplishments at work. One study suggest Facebook and Twitter users are becoming more narcissistic. Also: Top 10 innovative brands of 2013.
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Is your hard work going unnoticed? Then itâs time to highlight your accomplishments, but stay clear of sounding like an self-absorbed jerk.
Learn how to talk yourself up tastefully, and more, in todayâs Lunchtime Links:
Track your success: Before you can highlight your accomplishments, you have to know what youâve done. Starting a career journal is one of the best ways to keep a record of what you do at work, how youâre building your skills, and how youâre helping your employer. âCapture your day-to-day successes (opens in a new tab), while also keeping your progress in the context of larger projects and how youâre helping your organization move forward,â writes Allison Jones for Lifehacker. A written record of your achievements can help boost your confidence. The next time you approach your boss to discuss your career, you wonât have to brag vaguely about your contributions; youâll instead have solid evidence of what youâve achieved.
Me, myself, and I: Are a majority of your Facebook and Twitter updates about yourself? Well, according to a recent piece from Health.com (opens in a new tab), âall those âstatus updatesâ and âtweetsâ that people post as they clamor to be part of the online social network may reflect a troubling trend toward self-absorbed behavior in the United States.â A new study conducted by the University of Michigan suggests that narcissistic college students frequently talk about themselves on Twitter, whereas narcissistic adults prefer sharing self-absorbed Facebook statuses. Why? The study, recently published in Computers in Human Behavior (opens in a new tab), notes that social media is a way for people to boost their ego and their peersâ opinions of them. Is social media becoming less of a community and more about self-promotion?
Event innovators: Gone are the days of brands simply rolling out catchy slogans and commercials. Some, such as Nike, Dos Equis, and Red Bull, are hosting innovative events to create brand appeal. In BizBashâs âEvent Innovators 2013â (opens in a new tab) series, Target ranks as the most innovative brand of 2013. Annually hosting more than 400 events in the United States, the retail chain has set a high bar for the industry. âFor retail marketers, itâs the one to watch and the competitor to top, regularly experimenting with new concepts and producing highly visual and engaging affairs,â writes the magazineâs Anna Sekula. Blending event planning with social media, video production, and a strong community appeal, Target, as well as runners-up Coca-Cola and Samsung, are changing how consumers experience brands. Perhaps you can borrow some ideas from them?
What are you reading today? Let us know in the comments.
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