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Article Marketing / Communications 2 min read

Friday Buzz: Chromebooks Learn to Speak Android

Google's barebones desktop platform learns a few tricks from its mobile platform. Also: some impressive print ads that might inspire you.

Heads up: this content is over 5 years old, so some information may be out of date.

Maybe the Chromebook was a Trojan horse this whole time.

Google’s relatively low-powered laptop, which until now had mostly been a platform for web browsing and virtualization, is getting a few Android apps  (opens in a new tab)—in other words, Google is starting to leverage its mobile ecosystem for its desktop platform.

There aren’t many apps so far, but the ones available are biggies on mobile: Evernote, Vine, Duolingo, and Sight Words.

Want to see more apps on Chromebook? Google is accepting feedback from users. Just hop over to this page  (opens in a new tab) and fill out the form.

Think a few native apps might turn Chromebooks into a competitor worth watching—especially considering their low prices?

The Impact of Print

It’s a common refrain: Print is dead, or at least dying.

But maybe we’re not giving enough credit to the power of a printed medium, especially when it comes to advertising. In a blog post, Magazine Canada highlights a recent collection of high-impact ads from the Gunn Report Print Library. The ads featured in the gallery  (opens in a new tab)—some magazine, some outdoor—were all created between 1999 and 2013.

“The ads in the gallery are the best of the best and include breakthrough creative ideas that could only resonate in print media,” the industry group states on its website  (opens in a new tab).

Admittedly, it’s a little ironic for us to recommend that you check out some amazing print ads on the internet, but hopefully you’ll give us a break. (ht @AssocContent  (opens in a new tab))

Other good reads

Need some straight talk on trust and reputation in the nonprofit space? Check out these insights by Laura Otten, Ph.D.  (opens in a new tab), director of the Nonprofit Center at LaSalle University.

If you have a professional relationship that’s on the rocks, Harvard Business Review offers some advice  (opens in a new tab) on how to get back in your colleague’s good graces.

Amazon’s foray into the smartphone market may be in trouble—the retail giant cut the price of its device  (opens in a new tab) to 99 cents with a two-year mobile contract.

(Google press photo)

Ernie Smith

Ernie Smith is a former senior editor for Associations Now.

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Tags: #apps #digital media #Technology

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