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Article Meetings / Events 1 min read

What Meeting Pros Need to Know About Generative AI

AI can provide insights that help event planners make informed decisions, enhance personalization, and optimize event logistics. Two experts share how association meetings pros can begin using generative AI to develop and plan their conferences.

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Generative AI, including ChatGPT, has numerous uses for meeting professionals in the association space to help plan and execute events.

“It can generate engaging content for event marketing, including email marketing and social media,” said Courtney Rodseth, marketing and communications coordinator at the California Primary Care Association (CPCA). “It can also be used to create session titles and descriptions, and even to create event recap articles.”

From signage and slides to session titles, there are numerous opportunities to use generative AI to help organize and run big events. But it can be challenging to know where to start and how to use it effectively. Here’s a look at some ways association pros can get started on incorporating generative AI into the meeting planning process.

Hannah Carvalho

Hannah Carvalho is a former senior editor at Associations Now.

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Tags: #Associations Now

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