Article Executive Leadership 3 min read
How Leaders Can Address Burnout
Associations are facing workplace stress as much as any other sector. Executives can do much to lower the temperature.Â
Burnout is a front-burner issue once again.
Messy geopolitics, combined with anxiety around new technologies such as AI, is taking its toll on workers. According to a recent survey from Tiger Recruitment, one in eight professionals whoâve resigned said exhaustion was their main reason (opens in a new tab). A Gallagher survey says that two-thirds of U.S. businesses are concerned about burnoutâs impact on retention (opens in a new tab).
Associations arenât immune. A recent survey from the software firm Momentive found that workers in the nonprofit industry are feeling frustrated by their lack of opportunities for professional development and advancement (opens in a new tab), and itâs leading to burnout. According to the study: âWhile burnout is a common complaint across all industries, including in the for-profit sector, it is closely tied with dissatisfaction with opportunities for skill development and growth for mission-driven workers.â
CEOs may be putting in a lot of hours, but theyâre not focusing on the things that can ease employeesâ burdens.
Leaders looking for a culprit can look to the politics, business, and tech headlines. They can also take a look in the mirror. As Tiger Recruitment CEO David Morel recently wrote at Forbes, workers take their cues from the executive suite, and if the message theyâre sending is ânever let up,â that trickles down.
âEmployees watch leaders closely (opens in a new tab), and when their CEO sends emails late at night or cancels something personal because of a work commitment, this behavior can become normalized or even lauded,â Morel writes. âThere may be robust wellbeing policies, an advice line employees can call if it gets too much, even on-site counsellingâbut if the signal is that âthis is what commitment looks likeâ, these resources are useless.â
Exacerbating the issue: Though the CEO may be putting in a lot of hours, theyâre not focusing on the kind of things that can ease employeesâ burden. The Momentive survey finds that the problem is particularly acute around technology. If employees feel that their tech systems are inefficient and unaddressed by leadership, itâs easier to start eying the door. As the report puts it: âAmong employees who agree that inefficient technology contributes to burnout, 63% are actively exploring other opportunities, compared to 41% among those who donât experience technology-driven burnout.â
The irony here is that all of this hard work is counterproductive: A new survey by the consultancy unBurnt and Bentley University found a strong correlation between high innovation and low levels of burnout (opens in a new tab). More to the point, the key driver of burnout, according to the survey, isnât workloadâitâs uncertainty. The surveyâs rankings of burnout causes highlighted âcultural signals that amplify ambiguity and pressureâŠincluding unspoken pressure to work through PTO modeled by leadershipâŠineffective leadership or poor communicationâŠand a meeting-heavy culture with unclear meeting roles and outcomes.â
Your people may like their job. They may love your associationâs mission. But nobody likes bottlenecks and needless frustrations. One job of a leader is to facilitate the environment where people can be their most creative, dedicated selvesâand where those people trust that the people in charge are looking for new ways to facilitate that. As Morel writes, âThe most effective anti-burnout leaders recognize that a healthy culture starts with them.â
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