Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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AdvocacyArticleOver 5 years old
.Org Domain Sale Decision Delayed After California Attorney General Weighs In
Ernie Smith ·
ICANN delayed its final decision on the sale of .org to a private equity firm after California Attorney…
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LearningArticleOver 5 years old
Three Tactics for Staying Focused During a Difficult Time
Ernie Smith ·
Tons of new distractions are surfacing these days. Here are a few ideas for helping to maintain your…
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Meetings / EventsArticleOver 5 years old
How Events Are Leveraging Creativity As They Go Virtual
Ernie Smith ·
From creating virtual tradeshows to turning a three-day event into a multi-week offering, event planners are getting experimental…
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OperationsArticleOver 5 years old
COVID-19’s Cloud Computing Wake-Up Call
Ernie Smith ·
For associations that didn’t already manage their data resources on the cloud, the sudden move to take everyone…
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Four Suggestions to Strengthen Your Remote Employees’ Security
Ernie Smith ·
As associations take their work remote, it’s becoming increasingly essential to have security strategies in mind that account…
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Marketing / CommunicationsArticleOver 5 years old
How Marketers Are Shifting Their Email Tactics in a COVID-19 World
Ernie Smith ·
With people stuck in their homes and staying away from retail, marketing departments are avoiding failures by adapting…
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LearningArticleOver 5 years old
Three Strategies for Building Remote Work Rituals
Ernie Smith ·
Rituals provide normalcy for people, and losing those rituals while away from the office can be tough. Experts…
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Marketing / CommunicationsArticleOver 5 years old
Lessons on Content Consumption From Quibi
Ernie Smith ·
The new streaming video service, which launched this week, is aiming to deliver high-quality content for a mobile-first…
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LearningArticleOver 5 years old
Now Is the Time to Try Things Online
Ernie Smith ·
A dynamic cultural and public health environment means a sudden need for new types of digital services. A…
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Marketing / CommunicationsArticleOver 5 years old
Kick Out the Jams: The Hot Content Tech You Should Be Keeping an Eye On
Ernie Smith ·
Should you treat content more like data? It’s the general idea behind the JAMstack, a growing class of…
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MembershipArticleOver 5 years old
Could Micropayments Fill the Revenue Gap Between Member and Nonmember?
Ernie Smith ·
Micropayments, a still relatively untested approach to tying content to revenue online, could benefit publishers—like associations—that are focused…
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Marketing / CommunicationsArticleOver 5 years old
Thinking of a Tech-Minded Benefit? Put Utility First
Ernie Smith ·
If you’re looking into building an app or digital service for your members or even the public, a…
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FundraisingArticleOver 5 years old
How Should Associations Approach a Corporate Sponsorship Opportunity?
Ernie Smith ·
According to a new report from Classy, it’s important to focus on what a potential corporate sponsor can…
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Conscious InclusionArticleOver 5 years old
Getty Images, Associations Collaborate on Diversity Scholarship Program
Ernie Smith ·
The stock photo platform, turning 25 this year, will work with a variety of associations and nonprofits to…
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Organizational StrategyArticleOver 5 years old
Let’s Learn to Love Remote Work the Hard Way
Ernie Smith ·
If your organization was a straggler on the whole remote work concept, you might feel like, after the…
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Marketing / CommunicationsArticleOver 5 years old
Thinking of Bringing Slack to Your Workplace? Consider These Tips First.
Ernie Smith ·
Slack is hugely popular in workplaces around the country for facilitating team collaboration, but a bad implementation can…
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Career DevelopmentArticleOver 5 years old
CompTIA Clears a Path for Tech Careers With New Interactive Tool
Ernie Smith ·
The association’s My IT Path breaks down a number of potential tech-industry career options for both students and…
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Marketing / CommunicationsArticleOver 5 years old
Study: Organizations Look for Online Reviews to Make Vendor Decisions
Ernie Smith ·
With B2B purchase researchers skewing younger, many organizations are relying more on online reviews to help figure out…
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AdvocacyArticleOver 5 years old
Run an Exchange Server? Hurry Up and Patch This Vulnerability
Ernie Smith ·
A high-profile vulnerability recently disclosed in Microsoft Exchange is being exploited by state-level actors, warn security experts. Fortunately,…
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GovernanceArticleOver 5 years old
More Innovative or More Secure? Ask Your Board
Ernie Smith ·
A recent report from the National Association of Corporate Directors and the Internet Security Alliance makes the case…
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AdvocacyArticleOver 5 years old
In Letter, ASAE Makes Case for Associations to Receive Federal Coronavirus Aid
Ernie Smith ·
In a letter to White House economic advisor Larry Kudlow, ASAE says that associations shouldn’t be left out…
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LearningArticleOver 5 years old
Marketing Groups Bring Joint Certification to Members
Ernie Smith ·
The American Marketing Association and the Digital Marketing Institute will collaborate on delivering education around digital marketing—and offer…
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AdvocacyArticleOver 5 years old
What Associations Should Know About California’s AB 5
Ernie Smith ·
California’s “gig economy” law has created a lot of questions for organizations that hire independent contractors in the…
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AdvocacyArticleOver 5 years old
Optometric Association Offers Free Lyft Rides to Eye Exams
Ernie Smith ·
Noting that nearly six in 10 Americans haven't had their eyes checked in the last two years, the…