Author
Ernie Smith
Ernie Smith is a former senior editor for Associations Now.
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Marketing / CommunicationsArticleOver 5 years old
New Campaign Looks to Combat Misinformation in 2020 Elections
The National Association of Secretaries of State’s #TrustedInfo2020 campaign will help promote state and local election officials as…
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AdvocacyArticleOver 5 years old
Journalism Groups, Media Outlets Team Up to Protect Press Freedom
The Protect Press Freedom campaign, ahead of the 2020 presidential election, emphasizes the challenges and sacrifices journalists make…
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Marketing / CommunicationsArticleOver 5 years old
When Your Best-in-Breed Tool Suddenly Wants to Do it All
When it comes to enterprise software, there are two camps—a variety of best-in-breed tools or an all-in-one suite.…
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LearningArticleOver 5 years old
The Fatal Flaw of Open Enrollment? A Lack of Benefits Literacy
Employees often struggle with the lingo and details of benefits, and that could be leading them to make…
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MembershipArticleOver 5 years old
“Buddy Check” Program Encourages Veterans To Reconnect With One Another
The American Legion found the Buddy Check program was so successful when it first tried it earlier this…
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LearningArticleOver 5 years old
Daily Buzz: Coworking’s Cultural Problems
If you’re not careful, coworking could swallow up your organizational culture. Also: an interesting privacy strategy from Apple.
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Marketing / CommunicationsArticleOver 5 years old
Four Strategies for Improving UX Focus at Your Association
User experience is everything for an association looking to succeed online—but if it’s not integrated throughout an organization,…
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AdvocacyArticleOver 5 years old
Beverage Industry to Invest $100 Million to Get “Every Bottle Back”
The American Beverage Association and its three biggest members are working to improve bottle recycling rates with a…
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AdvocacyArticleOver 5 years old
Diabetes Association’s Campaign Pushes Public to Get Tested
The American Diabetes Association says that 9 in 10 people at risk of diabetes aren’t aware of their…
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Business DevelopmentArticleOver 5 years old
Co-Innovation: The Right Way to Make a Vendor Relationship Work
You know how they say a rising tide lifts all boats? Turns out that concept applies to innovation,…
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Marketing / CommunicationsArticleOver 5 years old
Three Strategies To Counter Negative Employee Reviews
Your association's good name is a critical asset for recruiting new talent, so you can't ignore negative online…
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Business DevelopmentArticleOver 5 years old
Four Lessons on Value From For-Profit Subscription Programs
From keeping your everyday users happy to introducing new value propositions for your highest-end fans, for-profit subscription services…
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Career DevelopmentArticleOver 5 years old
Wanna Boost Employee Retention? Focus on Leadership Training and Certifications
A new report from PayScale found that most employees wanted either a strong focus on certifications or to…
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Marketing / CommunicationsArticleOver 5 years old
Daily Buzz: Is AMP for Email Ready for Prime Time?
The Google-developed email protocol is starting to emerge in the wild—complete with big name companies putting their stamp…
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Conscious InclusionArticleOver 5 years old
What Worries Business Travelers Most
Business travelers often feel unsafe, discriminated against, or put-upon when attempting to do their jobs on the road,…
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GovernanceArticleOver 5 years old
Study: Gender Parity in Boardrooms Is Still a Ways Off
A new global study from Deloitte shows that corporate boards still struggle with gender parity—despite improvements in recent…
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Conscious InclusionArticleOver 5 years old
Tips for Improving Your Digital Accessibility
A recent federal court case makes it clear that the Americans With Disabilities Act applies in the digital…
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Marketing / CommunicationsArticleOver 5 years old
Ghost Stories, Association Style
Seen a ghost at your association? These groups probably have. Read on for some offbeat facts and stories…
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LearningArticleOver 5 years old
The Cybersecurity Awareness Gap Doesn’t Look Like You’d Expect
Don't assume your younger employees are the most tuned in to cybersecurity. A new study finds that many…
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Executive LeadershipArticleOver 5 years old
Four Tactics to Mitigate Workplace Conflict
Whether it’s your staff facing a workplace conflict or tension between you and a coworker, it’s worth validating…
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Marketing / CommunicationsArticleOver 5 years old
The Influencer Bubble Is Popping—But It Can Still Work for You
The success rate of a sponsored post on social media, particularly Instagram, is way down. But if you’re…
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AdvocacyArticleOver 5 years old
California Power Outages: Associations Offer Assistance, Speak Up
As PG&E enacts major shutdowns of its power grid in a bid to prevent wildfires, groups in California’s…
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AdvocacyArticleOver 5 years old
Vending Machine Group’s New Plan: More Healthy Offerings
The National Automatic Merchandising Association is bringing together its members in an industry-wide effort to increase the share…
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Marketing / CommunicationsArticleOver 5 years old
Give Your Content Management a Leg Up With Artificial Intelligence
The benefits of machine learning and other forms of artificial intelligence can prove a boon to your content…
