Author
Mark Athitakis
Mark Athitakis, a contributing editor for Associations Now, has written on nonprofits, the arts, and leadership for a variety of publications. He is a coauthor of The Dumbest Moments in Business History and hopes you never qualify for the sequel.
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Meetings / EventsArticleOver 1 year old
Franchise Group Completes Acquisition of Member Firm
Mark Athitakis ·
The move by the International Franchise Association gives it access to a wider membership—including all-important “mumbos.”
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Executive LeadershipArticleOver 1 year old
What Successful CEO Transitions Look Like
Mark Athitakis ·
More top executives are leaving the corner office, or passing on the job. Stronger supports, and better clarity…
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Report: Americans Have High Trust in Nonprofits
Mark Athitakis ·
Independent Sector’s report found plenty of bipartisan support for nonprofits’ missions, but also concern about government’s involvement.
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Executive LeadershipArticleOver 1 year old
How Leaders Can De-Stress Their Teams
Mark Athitakis ·
Executives don’t just set the tone from the top—they set the mood. Two researchers share how they can…
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Meetings / EventsArticleOver 1 year old
Report: Meeting Planners Looking for Flexible Spaces
Mark Athitakis ·
The IACC report said that interest in content and networking has declined in favor of venue amenities.
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LearningArticleOver 1 year old
How Curiosity Makes Better Leaders
Mark Athitakis ·
An association’s success begins with its culture. That means creating an environment where everyone is empower to ask…
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Marketing / CommunicationsArticleOver 1 year old
Gaming Group Launches Information Hub
Mark Athitakis ·
American Gaming Association’s “Play Smart From the Start” is intended to connect with the public, offer resources to…
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MembershipArticleOver 1 year old
Inside an Association’s Rebrand
Mark Athitakis ·
The group formerly known as the Juvenile Products Manufacturers Association retooled to increase visibility and find more partners.
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Organizational StrategyArticleOver 1 year old
When Doing Nothing Is the Smart Move
Mark Athitakis ·
Leaders are judged on their decisiveness. But there are virtues to waiting until you have all the relevant…
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FundraisingArticleOver 1 year old
Report: Nonprofits Facing Stronger Headwinds
Mark Athitakis ·
The National Nonprofit Fund’s report found that staff burnout, inflation, and uncertain funding are taking a toll.
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LearningArticleOver 1 year old
Where Should CEOs Limit AI?
Mark Athitakis ·
As associations do more around the technology, they'll have to determine where experts fit in. The more training…
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MembershipArticleOver 1 year old
Report: Associations Anxious to Preserve Membership Growth
Mark Athitakis ·
According to Marketing General Incorporated’s survey, associations are minding their value proposition as more Boomers drop off the…
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Meetings / EventsArticleOver 1 year old
The Next Step in AI and Events
Mark Athitakis ·
Associations have been using generative AI around content and support. What will it take for them to engage…
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Meetings / EventsArticleOver 1 year old
The Palm Beaches: Where Every Meeting is a Masterpiece
Mark Athitakis ·
With a collection of world-class venues, rejuvenating resorts, award-winning restaurants, and outdoor adventures, meetings, conventions, and special gatherings…
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Organizational StrategyArticleOver 1 year old
Report: Association Business Models Need Retooling
Mark Athitakis ·
The study from McKinley Advisors encourages leaders to look beyond small tweaks and think about holistic changes in…
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Organizational StrategyArticleOver 1 year old
What Successful Change Management Looks Like
Mark Athitakis ·
A survey of employees finds that most are disappointed in how leaders communicate around change. A solution: Assume…
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Leverage AI Without Compromising Trust
Mark Athitakis ·
AI opens new concerns about data security and member privacy. Old-school guidelines are still useful.
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Personalized Learning in the Age of AI
Mark Athitakis ·
AI has the potential to transform education. But connecting people and content needs a clear strategy.
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Build AI Confidence. Build a Future-Ready Association
Mark Athitakis ·
AI is transforming the workplace for associations and members alike. Experts say an effective training plan addresses both.
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Meetings / EventsArticleOver 1 year old
Report: Exhibitors Need to Step Up Interactivity
Mark Athitakis ·
A survey from Freeman found that attendees are looking for demos tailored to their needs, but the old-school…
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GovernanceArticleOver 1 year old
Can Your Board Use an Outsider?
Mark Athitakis ·
Association governance is challenging. Bringing in outside expertise can help bring focus, and improve your leadership pipeline.
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Meetings / EventsArticleOver 1 year old
Bringing Business to the Waterfront: Greater Fort Lauderdale to Debut New Omni Hotel and Convention Center Expansion
Mark Athitakis ·
Upgraded amenities and oceanfront views are poised to transform events in the Sunshine State.
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Organizational StrategyArticleOver 1 year old
Leaders and Workers Still in Conflict Over Work Arrangements
Mark Athitakis ·
Multiple studies show that return-to-office mandates are more prevalent, but employees are still seeking flex work.
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Executive LeadershipArticleOver 1 year old
A Cure for CEO Pessimism
Mark Athitakis ·
Recent surveys paint a gloomy picture of leaders' expectations. But before tightening belts or praying to the AI…