Author
Melanie D.G. Kaplan
Melanie D.G. Kaplan is a freelance writer based in Washington, DC.
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Meetings / EventsArticleOver 5 years old
Why You Should Book Your Meeting in a Smaller City
"We're from Pittsburgh, but it's not as bad as you think." That's what Craig Davis, president and CEO…
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Meetings / EventsArticleOver 5 years old
Meeting Destinations: Expect the Unexpected
Not every city has the built-in appeal of major meeting destinations like Chicago or San Francisco. But competition…
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AdvocacyArticleOver 5 years old
Association Startup Stories
Association executives who were around in an organization's early days might look back on those times fondly—long hours…
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MembershipArticleOver 5 years old
International Sleep Products Association: A Century of Sleep Advocacy
Where there are newbies, there are usually stalwarts with experience and wisdom to share. For example, meet the International…
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AdvocacyArticleOver 5 years old
Starting Line: Association Startups Take Their Marks
The association startup space is budding just as much as the for-profit space is in Silicon Valley. Check…
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GovernanceArticleOver 5 years old
Why One Chapter Went Rogue
A lesson in how not to respond to a rogue chapter within your association.
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GovernanceArticleOver 5 years old
Out of Line: Why Chapters Go Rogue
Think one (or more) of your organization’s chapters ıs veering away? You might be right. Learn how to…
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Marketing / CommunicationsArticleOver 5 years old
Disney’s MyMagic+ Wrist Strategy: All Ears?
Walt Disney World scores big attention and easy traceability with its MyMagic+ wristband.
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Meetings / EventsArticleOver 5 years old
Right On Track: How Tracking Devices Can Improve Meetings
A chip in your conference badge that monitors your meeting activity? It might sound a little creepy, but…
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MembershipArticleOver 5 years old
Messy Member Data? Clean Sweep.
Tips on how to deal with cleaning up old, messy member data.
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Organizational StrategyArticleOver 5 years old
Sift Skills: The Value of Big Data for Associations
Associations are good at collecting data, but they’re less adept at analyzing it or knowing what to do…
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FundraisingArticleOver 5 years old
Social Fundraising: Ask an Expert
Advice from a social fundraising expert on how to implement it the right way.
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FundraisingArticleOver 5 years old
The Social Appeal of Social Fundraising
Associations are fully entrenched in the world of social media—using various tools to communicate with and engage their…
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GovernanceArticleOver 5 years old
Volunteer Board Members: Taking The Lead
Stepping into a volunteer leadership position is a serious commitment, but the rewards of board service—in terms of…
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Meetings / EventsArticleOver 5 years old
The Tech Effect for Meeting Planners and Attendees
With smartphones, tablets, and apps changing the face of modern life, it’s only natural that these technologies would…
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Meetings / EventsArticleOver 5 years old
Native Event Apps: Come on, Get App-y!
The case for going native with your event apps.
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Executive LeadershipArticleOver 5 years old
Suite Success: How to Get in the Corner Office
Veteran CEOs and newcomers offer perspectives on how they got to the corner office—what they’ve learned along the…
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Meetings / EventsArticleOver 5 years old
International Production & Processing Expo: When Co-Location Works
When three farm industry associations joined forces earlier this year to create the International Production & Processing Expo,…
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Meetings / EventsArticleOver 5 years old
Show Business: What Tradeshows Might Look Like in 2016
Is the tradeshow dying? A new ASAE report examines the future of tradeshows and identifies five scenarios for…
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MembershipArticleOver 5 years old
Value Added: The Benefits of Working Together
Fierce competition among associations with similar interests is out. Collaboration is in. Working together makes dollars and sense,…
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MembershipArticleOver 5 years old
The Innovators: Alliance for Women in Media Embraces Free Membership
Some might call it free membership—and they’d be right. But Erin Fuller calls her stroke of brilliance “radical…
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LearningArticleOver 5 years old
The Innovators: 3 Questions With Erin Fuller, FASAE, CAE
Erin Fuller, FASAE, CAE, the President Alliance for Women in Media, brought free membership to her organization. Here…
