Author
Rasheeda Childress
Rasheeda Childress is a former senior editor at Associations Now.
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MembershipArticleOver 5 years old
Brought to You By … Swimming
Rasheeda Childress ·
In sometimes surprising ways, associations play direct and indirect roles in bringing the products, services, and activities of daily…
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AdvocacyArticleOver 5 years old
Association-Led Coalition Looks to Fight Diseases Spread by Ticks, Mosquitoes
Rasheeda Childress ·
Realizing that a combined effort is needed to reduce the transmission of illnesses like Lyme disease and Zika…
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Marketing / CommunicationsArticleOver 5 years old
Avoid These Four Crisis Communications Mistakes
Rasheeda Childress ·
When bad stuff happens—whether it be a financial scandal or a cyberattack—associations need a communication plan. An expert…
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LearningArticleOver 5 years old
Associations Provide Tools to Keep Ramadan Healthy
Rasheeda Childress ·
The International Glaucoma Association and the American Association of Diabetes Educators have each created free information sheets aimed…
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Career DevelopmentArticleOver 5 years old
How Do Your Job Benefits Stack Up?
Rasheeda Childress ·
Benefits can account for as much as 30 percent of an employee’s overall compensation package. Discover which benefits…
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AdvocacyArticleOver 5 years old
U.N. Biodiversity Report Thrusts Associations’ Issues Into Spotlight
Rasheeda Childress ·
A United Nations report on the decline of biodiversity is shining a light on environmental issues many associations…
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Marketing / CommunicationsArticleOver 5 years old
Is Online Ad Placement Tanking Your Association’s Brand?
Rasheeda Childress ·
In the online advertising world, organizations often have little say about where their ads appear, but having ads…
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Marketing / CommunicationsArticleOver 5 years old
Royal Birth Draws Interest to Midwives and Doula Groups
Rasheeda Childress ·
Rumors that Duchess of Sussex Meghan Markle sought assistance from midwives and doulas to give birth to her…
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Career DevelopmentArticleOver 5 years old
Why Employee Mentoring Is Not an HR Tool
Rasheeda Childress ·
Due to mentoring’s broad benefits, many see it as a solution to a wide array of organizational issues,…
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Marketing / CommunicationsArticleOver 5 years old
Family Physicians Group Mails Vaccination Documents to Members
Rasheeda Childress ·
In a world flooded with apps and digital resources, the American Academy of Family Physicians mails easy-to-read patient…
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Marketing / CommunicationsArticleOver 5 years old
Does Your Association Need a Dedicated Day, Week, or Month?
Rasheeda Childress ·
From the silly to serious, days surrounding a cause or industry can help associations raise awareness, bolster goodwill,…
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Marketing / CommunicationsArticleOver 5 years old
Cruise Ship Industry Campaign Uses Stories to Revamp Public Image
Rasheeda Childress ·
The Cruise Lines International Association recently launched the “We Are Cruise” campaign, which uses stories and videos to…
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LearningArticleOver 5 years old
Content Can Be King When It Comes to Corporate Partnerships
Rasheeda Childress ·
By focusing on education, associations can provide value to corporate sponsors and members, while also boosting nondues revenue.
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Organizational StrategyArticleOver 5 years old
Experts from Associations, Guilds to be Crucial in Notre Dame Restoration
Rasheeda Childress ·
A fire swiftly burned through the 800-year-old lumber supporting Notre Dame’s roof, causing significant damage. Now, France looks…
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FundraisingArticleOver 5 years old
Has the New Tax Law Affected Donor Habits?
Rasheeda Childress ·
Fundraisers have worried that the Tax Cuts and Jobs Act would dramatically lower giving. With the first filing…
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Marketing / CommunicationsArticleOver 5 years old
XDP Reveals the Not-So-Secret Sauce to Branding
Rasheeda Childress ·
During day one of ASAE’s Xperience Design Project event, association professionals were shown why branding is in the…
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Business DevelopmentArticleOver 5 years old
Why Technology Can Help Small-Staff Associations Boost Nondues Revenue
Rasheeda Childress ·
A new report finds small associations want more nondues revenue but haven’t focused on achieving it. To remedy…
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Career DevelopmentArticleOver 5 years old
Education, Industry Groups Focused on Student Readiness in the Workplace
Rasheeda Childress ·
The National School Boards Association’s new report offers to help industry groups interact better with school districts to…
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FundraisingArticleOver 5 years old
How a Foundation Raised More than $1 Million in Its First 18 Months
Rasheeda Childress ·
The Educational Theatre Foundation hit the ground running, assembling a board and racking up big donations early on.…
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AdvocacyArticleOver 5 years old
Association Reaches Out After Suicides By Gun Violence Survivors
Rasheeda Childress ·
In the wake of the deaths of two survivors of the Parkland shooting and the father of a…
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Conscious InclusionArticleOver 5 years old
Inclusion May Be Key to Ending High Employee Turnover
Rasheeda Childress ·
A researcher studying ways to stem the high rate of employees leaving nonprofits has been searching for low-cost…
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LearningArticleOver 5 years old
Canadian Commercial Drivers Group Opens Safety Training Facility
Rasheeda Childress ·
The Alberta Motor Transport Association built a new training state-of-the-art track and complex to help increase safety among…
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In Wake of Admissions Scandal, College Consultants Group Steps Up
Rasheeda Childress ·
After the FBI exposed college admissions cheats, the Independent Educational Consultants Association helped members stay ahead of any…
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FundraisingArticleOver 5 years old
Coming up Green: MDA Ties Fundraising Campaign to St. Patrick’s Day
Rasheeda Childress ·
Capitalizing on the feel-good vibe of the Irish holiday, the Muscular Dystrophy Association’s Shamrocks campaign raises millions during…