Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Meetings / EventsArticleOver 5 years old
Tuesday Buzz: Keeping Your Online Community Engaged
Don’t let your online community go stale. Here’s how to keep people engaged. Also: The tactics Coachella uses…
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LearningArticleOver 5 years old
National Safety Council Debuts Emergency Training Kit
Hoping to fulfill its mission of preventing injuries and death, the National Safety Council created a new kit that…
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LearningArticleOver 5 years old
The State of the MOOC: What Associations Should Know
Massive open online courses, or MOOCs, have been around long enough that some strong takeaways are starting to…
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GovernanceArticleOver 5 years old
Data: How Chapters Are Structured
Associations are complex organizations made even more so when they have networks of regional or local chapters. Practices…
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OperationsArticleOver 5 years old
Use Virtual Volunteers to Grow Organizational Impact
Contributions from virtual volunteers affect the breadth and depth of an association's programs and services. Virtual volunteers exist…
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Marketing / CommunicationsArticleOver 5 years old
Five Questions to Ask Before Outsourcing Communications
The life of a communications professional is a busy one—especially if you're fielding requests from across your organization,…
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LearningArticleOver 5 years old
Telework Lessons from a Globetrotting Employee
When Bryant Burnheimer approached his bosses at Higher Logic—a company that specializes in cloud-based community platforms—about working remotely…
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OperationsArticleOver 5 years old
Association Responds to Bomb Threats at Jewish Community Centers
When 16 Jewish community centers received bomb threats on the same day, JCC Association of North America kept…
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Meetings / EventsArticleOver 5 years old
Use Your Annual Meeting to Recruit New Members
Grow your membership at your annual meeting. Also: Why you shouldn’t be giving away all of your content…
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Career DevelopmentArticleOver 5 years old
Does Career Stage Determine What Attendees Want?
Attendees go to your conferences for a number of reasons, and their career level may help you determine…
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Marketing / CommunicationsArticleOver 5 years old
The Senate’s Press Secretaries Group Keeps It Bipartisan
For more than 40 years, the U.S. Senate Press Secretaries Association has helped communication pros do their jobs—in…
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Meetings / EventsArticleOver 5 years old
San Francisco Pride: Event Planning for a Million People
Take a look at the tremendous effort it takes to produce a world-famous event. Also: A state chamber…
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Marketing / CommunicationsArticleOver 5 years old
American Medical Association’s Content Strategy-Driven Redesign
To better serve its mission and its stakeholders, the American Medical Association created a new content strategy that…
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Marketing / CommunicationsArticleOver 5 years old
Ways to Celebrate Dr. Martin Luther King Jr. Day
Martin Luther King Jr. Day doesn’t have to just be a day off, it could be a “day…
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MembershipArticleOver 5 years old
Five-Minute Members: How to Unlock Engagement
A new report says that busyness is a common mark of social status. While we all say we're…
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LearningArticleOver 5 years old
New Program Awards Libraries With Gold Stars
By handing out bronze, silver, and gold stars, the Pennsylvania Library Association is recognizing libraries implementing an initiative…
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MembershipArticleOver 5 years old
Tuesday Buzz: Focus on Member Security
Why member security is becoming a more important issue as the online landscape evolves. Also: Why online communities…
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MembershipArticleOver 5 years old
Build Communities Around Your Most Engaged Users
A big-name daily newspaper is trying a quiet test with a group of its subscribers—and the early success…
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Meetings / EventsArticleOver 5 years old
What Association Awards Programs can Learn from the Golden Globes
Associations enjoy giving awards, but all too often their ceremonies are lackluster, awkward, and even boring. Taking a…
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Meetings / EventsArticleOver 5 years old
Monday Buzz: The iPhone Anniversary and the Ultimate Keynote
Ten years ago today, late Apple cofounder Steve Jobs gave the most important speech of his career. And…
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LearningArticleOver 5 years old
I Can’t Live Without My … Penultimate
“I can’t live without my Penultimate app for the iPad. I like the ability to take handwritten notes…
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Marketing / CommunicationsArticleOver 5 years old
Future-Proof Your Marketing Team
Cold, outdated, gross. That’s the reputation surrounding anatomy that the American Association of Anatomists’ Board of Directors wanted…
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Career DevelopmentArticleOver 5 years old
Middle Eastern Markets are Ripe for Association Expertise
Associations expanding to the Gulf region will find a sizzling market Cranes are working overtime in Persian Gulf…
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Marketing / CommunicationsArticleOver 5 years old
Lost in Translation? How One Association Is Speaking to Its Global Audience
English isn't the world's most common language. In fact, it comes third after Chinese and Spanish. But until…























