Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Marketing / CommunicationsArticleOver 5 years old
Wednesday Buzz: Here’s What They Want to Call Generation Z
Find the term "millennials" an annoying catch-all? Brace yourself: It's nothing compared to the term being used for…
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Say No to Wine and Cheese, Nonprofits
Why nonprofit donor events need to get beyond simply being fancy-schmancy affairs. Also: A generational expert talks up…
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Meetings / EventsArticleOver 5 years old
Social Media Roundup: Two Ways to Reduce Waste
Keep the waste at your events to a minimum by taking simple, sustainable steps. Also: Don’t waste your…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: For Different Ideas, Hire Differently
If innovation is drying up in your organization, maybe it’s time to shake up your hiring choices. Also:…
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LearningArticleOver 5 years old
Free Law Database Will Help Keep Notaries Up to Date
The National Notary Association is making it easier for notaries across the United States to find new and…
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Meetings / EventsArticleOver 5 years old
Give Back: Community Service Projects at Conferences
Sure, your association’s meeting may bring a lot of money to the host city, but why not also…
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Marketing / CommunicationsArticleOver 5 years old
USA Swimming Dives Head First Into Bold New Ad Campaign
The governing body that represents the swimming field during the Olympics wants to get kids interested in the…
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Report: Goodwill Locations Targeted By Credit-Card Breach
The charitable nonprofit group reported evidence that its payment systems were recently attacked and announced an investigation. Although…
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Meetings / EventsArticleOver 5 years old
Thursday Buzz: Live Chat, Reddit-Style
The social network introduces a new real-time updating system that could prove inspiring for meme-friendly audiences. Also: video…
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Career DevelopmentArticleOver 5 years old
Don’t Let Employees Reach Their Breaking Point
A new survey reveals some of the things that drive employees crazy and could eventually lead to their…
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MembershipArticleOver 5 years old
Learning From Association Social Media Pros
SocialFish debuts a new feature that highlights the best in association social media. Plus: the art of membership,…
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Meetings / EventsArticleOver 5 years old
Las Vegas Bets on New Ad Campaigns to Attract Meetings
Even though federal agencies are staying away, Las Vegas is holding its own as a meeting and convention…
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GovernanceArticleOver 5 years old
Wednesday Buzz: The Give-and-Take of Verizon’s Loyalty Program
The mobile giant's new Smart Rewards program offers significant discounts—but it's what consumers have to give as part…
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MembershipArticleOver 5 years old
Do You Carry the Flag for Membership?
One association membership pro shares his ideas for keeping colleagues ever mindful of their impact on the member…
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MembershipArticleOver 5 years old
Best Benefit Ever: Cheaper, Easier Background Checks
An association for independent businesses is making it easier for employers to ensure they're making the right hiring…
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Conscious InclusionArticleOver 5 years old
Tuesday Buzz: Another Side to James Garner
A diversity expert points out an acting legend's role in the civil rights movement. Also: Association management comes…
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Marketing / CommunicationsArticleOver 5 years old
Content Marketing: How Weird Al Won by Spreading the Wealth
Last week, pop parodist “Weird Al” Yankovic took over the internet with a series of clever music videos.…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Customization in the Age of Limited Resources
Members want more options, but there's only one of you. What do you do? Also: The benefits of…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: The Story Behind the New Yorker Redesign
How do you renovate an old, storied brand? And how does an illustrious history complicate efforts to move…
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Marketing / CommunicationsArticleOver 5 years old
Falling Into Instagram: The National Retail Federation’s Gap Takeover
In a move designed to help draw attention to retail's career prospects, the industry's trade group handed its…
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Career DevelopmentArticleOver 5 years old
Insights From a Mission-Driven Young Association Professional
In this second edition of the ASAE Young Professionals Committee's (YPC) member insights feature, committee member Sikha Singh,…
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Marketing / CommunicationsArticleOver 5 years old
State Troopers Held a Beauty Contest for Their Cruisers
To help instill camaraderie among state troopers throughout the country, as well as generate a little publicity, the…
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Marketing / CommunicationsArticleOver 5 years old
Friday Buzz: Google Analytics on the Go
The search giant's popular traffic-tracking platform heads to the iPhone—years after the company launched an Android version. Also:…
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Meetings / EventsArticleOver 5 years old
Surprise! Reward Attendees With the Unexpected
Surprise and delight your meeting attendees with personalized perks, and your association will reap the rewards in term…
