Audience
For Association Professionals
For mid-level association staff and aspiring leaders working in every functional area of an association, in the U.S. and internationally.
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Marketing / CommunicationsArticleOver 5 years old
Tuesday Buzz: Fully Engaged and Ready to Grow
A membership expert talks about a member experience that knocked her socks off. Also: a Silicon Valley human…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Internet Explorer’s Latest Headache
Security experts sound the alarm on the popular browser because of an out-in-the-wild exploit. Also: the pitfalls of…
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AdvocacyArticleOver 5 years old
Associations Play Mediators After Deadly Mount Everest Avalanche
After an avalanche on Mount Everest killed 16 Sherpas earlier this month, representatives from several associations served on…
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Marketing / CommunicationsArticleOver 5 years old
Monday Buzz: Bite-Size Association Outreach
Make your communication efforts better, faster, and more digestible. Also: the means to leverage your association's data.
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MembershipArticleOver 5 years old
Why “Giving Back” Isn’t What You Need From Volunteers
Having volunteers is great, but you need more than people who are looking for a sense of purpose.…
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OperationsArticleOver 5 years old
IRS Introduces New Short Application Form for 501(c)(3) Tax Exemption
A proposed new "EZ" application form for 501(c)(3) tax-exempt status would take drastically less effort to complete and…
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Marketing / CommunicationsArticleOver 5 years old
Salesforce Brings Amazon’s Mayday Experience to the Enterprise
The company’s customer service platform, Service Cloud, is about to unleash an SOS button into the world of…
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Meetings / EventsArticleOver 5 years old
Friday Buzz: Reignite Innovation During Business Meetings
If your office meetings have turned into a snoozefest, here’s how to bring the creativity back. Also: A…
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Marketing / CommunicationsArticleOver 5 years old
The Big Limiting Factor of Remote Work: Communication Issues
Remote work, or at least flex time, is becoming a must-have for many younger employees. But making it…
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Meetings / EventsArticleOver 5 years old
Green Meetings for the Win
In a belated celebration of Earth Day, some new and unique ways association meeting planners and tradeshow exhibitors…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: Rethink Your Group Discussions
Kick a possible source of boredom out of your small group meetings. Also: What a marketing revolution means…
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GovernanceArticleOver 5 years old
Study: Nonprofit Investment Returns Lagged Market Benchmarks in 2013
There’s plenty of good news in a new report on nonprofit investing, but it’s clear associations can boost…
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Marketing / CommunicationsArticleOver 5 years old
Project Naptha: Copy and Paste Just Got Cooler
A new browser plug-in tries to solve a common problem online—extracting text embedded in an image—and gets pretty…
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Marketing / CommunicationsArticleOver 5 years old
Social Media Roundup: The NYPD’s Social Media Crossfire
A big-city police department's kerfuffle reminds us that, depending on the topic and the audience, social media campaigns…
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Meetings / EventsArticleOver 5 years old
Wednesday Buzz: The Secret Formula for Great Events
A PR specialist breaks down the essential elements of a perfect event. Also: modern ways to generate new…
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MembershipArticleOver 5 years old
Seeking New Members Through Affiliate Marketing
A new association with big goals for membership gives affiliate marketing a try, in hopes of connecting with…
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MembershipArticleOver 5 years old
Social Media Roundup: Membership Rewards Keep Annoyance at Bay
Cross Slate's palm with silver, and an old web annoyance is gone. Plus: your board as an association…
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LearningArticleOver 5 years old
Webby Awards: And the Web Goes Wild
Associations big and small are up for a Webby Award this year, and you can vote for them,…
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AdvocacyArticleOver 5 years old
Rubin “Hurricane” Carter’s Path To Becoming an Association Executive
The wrongly convicted former boxer, who died Sunday, spent nearly two decades behind bars for a crime he…
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MembershipArticleOver 5 years old
Nosy Member Engagement: Get Your Nose Into It
Why taking a nosy approach might be the perfect strategy for building member engagement. Also: A reminder that…
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AdvocacyArticleOver 5 years old
Groups Concentrate on Ending Distracted Driving
As part of National Distracted Driving Awareness Month, several membership organizations are working to promote better understanding of…
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LearningArticleOver 5 years old
Monday Buzz: Expand Your Aid to Millennials
Why it's not enough to just reach out to millennials, it's time to help them. Also: How you…
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Conscious InclusionArticleOver 5 years old
Social Media Roundup: Diversify Your Speaker Lineups
Associations who think their event speaker rosters are all set might want to take another look. Is your…
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Marketing / CommunicationsArticleOver 5 years old
Hackathons: Why 30 Nonprofits Chose to Be Hacked
In three 24-hour hackathons, 30 nonprofits teamed up with teams of professional web developers who volunteered their time…






















